How can you do that ?
One should keep learning New Aspects of life, Veiwers profile , culture, habitats of audience & actors b4 writing a script.
My Analysis--
Zee has significant amount of veiwers.
Current Parivaar veiwers are from :--
In Zee utsav award , I observed the zee audience profile & the voting trends for the stars & analysed it with all my professional tools. & the result is ----
Parivaar veiwers R from = Bmtd 10%, Sphere 10% Maayka 70% rest 10% ( all Ymlh fans R included )from other channels & other zee serials.
Marketing Technique shud be powerful with a proper plan while promoting your show to attract these veiwers.
# 1 -- Promotion
Promote Parivaar in all Zee serials especially BMTD, Sphere...age profile is within teens to 40ties
Promotion of the show is a must. ONLY Serial ki har Khubiyon ke Baare mein Customers ko Bataate rehena aur unkee pasand ki track banakar promos mein baar baar dikhana zaroori hai , takee aap unhe apnee serial ki aur akarshit kar sakay.
BMTD/ Sphere audience profile is from-- Kaajal/Jassi/Ymlh/kasamh seh---show them promos of ADDY /RADHA romantic Promos that will attract them like Bees. .His Flares & Ada's ,voice is powerful.
# 2 -- Marketing --
ONLY Man pasand promos ke zariye audience ka dil jitna aur new audience ko attract karke apnee serial ko oonchai tak le jaana.
Addy / Radha 's cand din/ all the cute romantic scenes will attract veiwers. Rahil Azam is infectious to woman's Race, He'll drag them to him like a magnet.Promos R a must in all serials....with dhamakedaar sound & special effects.
# 3 --New Audience Market Potentials For Parivaar -
Teen Bahuraniyaan, Ghar ki Lakshmi ki betiyaan , Rakhi have a totally different veiwers R not watching Parivaar .They R from traditional conservative families.....this generation.is dealing with problems & solutions of day 2 day of traditional conservative families. I don't watch these serials, but you can figure out what appeals to them.
Bmtd. Maayka,Sphere,Parivaar veiwers Yahaan aapko nahin milenge , maybe overall audience from all these serials will be 5 % in totality.
I think , Romantic promos will only attract these veiwers coz they lead a life with restrictions, traditions, paramparas all that stuff ,they'll appreciate something diff from their regular lives. Romance / power packed action scenes/ intoday & traditional ambience setting will appeal to all the veiwers of all ages. You got good responses for Addy Radha jodi.
Avi/mandi/aai/aji promos will appeal to the veiwers from these shows. Romance will sell in all ages.
# 4 The key is to keep all the audience intact hooked to your show by creating 2 to 3 tracks & create scripts to attract all veiwers to your show not just certain segments.
Ugly Jassi.did well with 3 tracks --superhit Formula
1st track--- flowing with strong Male leads Armaan/Raj & Purab with lot of comedy, stylish clothes,in a very intoday office ambience, different styles in modeling along with glimpses of glamor world.Very intoday track captivated audience.
2nd track-- with middle class Jassi with her family & Nandu catered to all segments in a well defined way .Script was beautiful.
3rd track-- combination of mid class/ hi class--bindiya/ pari/ hilarious comedy with aryaan/Raj etc etc..was captivating.
KYPH & YMLh -- I remember suggesting for presenting Rahil /shama story in Mills/boon style over & over again & but Gursheel Walia ignored everything , went ahead with her story & then the serial had no veiwers in the end & Ekta took all the suggestions I made for Rahil in YMLH & presented Zaib in M/b style & KYPH became a success. She presented him exactly the way I had requested.
IQBAL's Gain was Rahil's Loss due to prod unit's negligence.
# 5-- My observation in Indian Idol , audience still are getting attracted to 70's styles romance with substance. Rahil Azam can integrate both 70's & today's style romance together. 70's/80's music are captivating everyone with new remixes in current world. Kindly Create a new script & bring Rahil Azam soon.
I gave suggestions / you need to add your suggestions & implement the best ideas 4 Parivaar & make it # 1.
The scriptwriting should be versatile, ideas captured from many angles shud merge well with the characters & the scene and bringing out each character with best dialogues for every shot captivating the audience with proper sound & special effects.
Should focus on emotions & current happenings with a good vision inorder to corelate the serial to day to day issues to keep the audience intact to the show instead of fluctuating..
Real Estate
