Why same % drop for all 3 Colors soaps - Page 2

Originally posted by: 0-SD-0

Hey all,

Any idea why all the 3 colors shows's TRPs fell drastically for week 6?

Balika Vadhu fell to 3.9 from 4.7 (0.8 drop) ---> 17% drop

SSK fell to 3.1 from 4.0 (0.9 drop) --> app 22 % drop

MEIEJ fell to 3.0 from 3.9 (0.8 drop) --> app 20% drop

relatively the other 2 new shows; NBT fell by 6.25% and Sanskaar fell by 13 %

Why app same drop for all three soaps ? Any coverage area changed in TRP capture.

If all three shows have app same % drop then that is Channels popularity drop at three different times and not show's popularity.

Answer lies in sample size who passed this verdict I guess ...They did not reveal if any new cities were added.

In GRP (GEC) terms, only ZEE gained.

As for MEIEJ...the only public news was Promo and there was no Spoiler news in SBB, ABP, E24 or National dailies likes TOI.

TRP audience do not visit IF-TB news articles...I don't think they knew about Sourabh Tewari's tweet.

Going by MEIEJ TRP break-up, people watched on Monday...promo came out for Saturday...and again TRP is better for saturday. Lack of news and the reason abt Channel not being popular for people is coming out clearly.

These results are BIG UPSET for Colors channel...business wise, because, how all their soaps rating drop in the same manner? BV and SSK going down is a BIG JHATKA for Colors, I think...

Why same % drop for all 3 Colors soaps

Very good points, Shri.
Saurabh Tewari had mentioned that the new centres being added would have to adjusted for.

Originally posted by: pippa

Shri, very confusing indeed!

On the face of it, it's the same sample size from last week were the same three shows were in the top 5 trp list.

Unless, like Ghost orchid says, new cities were added without it being made public or the calculations last week or this week are incorrect!

One thing I'm sure of is that it's NOT a problem of reach or accessibility...the set top boxes, which are being sold at an affordable price compared to digital boxes like Tata Sky, come with all the GEC channels by default. It's ultimately a matter of choice.

Let's face it, SP and ZEE have a wider audience recognition than colors which does come with the reputation of airing rather archaic based stories that seem to portray women undergoing suppression of one sort or another.
I used to avoid colors myself until Chaal began to air and now MB.

In the South, were I live, the regional channels rule the roost..I even doubt if the TAM considers us a sample!
Anyway, our set top boxes have these channels...I'm the only one who watches them while my ma-in-law is glued to her Malayalam shows.
So, we are paying for the channels that we don't watch as well.

Tata Sky is different...not only is it more expensive, it also allows us to choose the package we want...so, if we don't watch colors, we simply choose a package without it.


I checked the BV and SSk forums...they don't seem happy with the way their shows are going..BV seems to focus on someone other than the main leads and SSK seems to be having a track where one of the lead couples are divorced or something and are either marrying someone else or sleeping with someone other than their legally wedded spouse.

Could the current tracks, then, be the reason why all the three leading shows have taken such a beating?

Shri,

That article came out a day before last week's trp chart was released...when all three colors shows were in the to[ 5 positions.

So, what happened within a week?

Is it possible that all the states mentioned in the article where not added on last week? Maybe Punjab and MP were added on later in the week before the latest trps were released.

That could be a reason. Who knows.😕

Originally posted by: Nishi.Singh

YES i heard its due to digitization which happened last week...dunno exact news though

It has nothing to do with coming track unlike what ppl r saying here...infact the new track has raised the TRPs on Saturday.

Colors channel def has some promotion issues

It can't b new track. I went to my relatives house and they r intrestd in new track more than ever.

Originally posted by: DevilClan

It can't b new track. I went to my relatives house and they r intrestd in new track more than ever.

Originally posted by: Prabh.DDian

its nothing to do with new twist

because there was 3.1 trp of sat episode

Originally posted by: 0-SD-0

<MEIEJ ROCKS !!!!!>

I am happy with current Madhubala track and I am still MEIEJ Zindabad 🥳

Originally posted by: krt09

How to know TRP of individual days..??? plz help 😭 😭

It's available in the forum itself...check out Maneesha76's post.

Originally posted by: krt09

How to know TRP of individual days..??? plz help 😭 😭