Ratings for show decline

Sony is not too happy with Kuch To Log Kahenge ratings. While Bade Achhe Lagte Hain continues to be Sony's leading show with 3-plus ratings, most of its other dailies are delivering anywhere between 1.5 to 2 TVRs.
But the only exception is Kuch To Log Kahenge which is stuck at one rating point. Since its launch six months ago, the show has not managed to go beyond 1.5 TVR. Sony's fiction head Virendra Shahane admits that Kuch To Log Kahenge is bit of a laggard.
"We are not happy with its ratings. But it is a good show which does equally well in repeat run at 11 pm. However, we are doing everything possible to improve ratings. The story has reached crucial juncture where Nidhi's father will come to know of Nidhi's love for Dr Ashutosh which will be a turning point and may give a spike to ratings," he hopes.