NEW DELHI: Even as television channels gear up for an all new season of music-based reality shows promising new superstars year after year, the past winners have faded into oblivion, unable to live upto the hype generated by these shows.
According to music director Ehsaan Noorani of the Shankar-Ehsaan-Loy group, music shows are all a battle for TRP's and advertising. "Talent rarely plays a defining role in the end results. The real talent gets eliminated for reasons not related to singing," he says.
"The shows promise creating superstars but instead produce singers who end up doing stage shows," Noorani adds.
The country's first Indian Idol Abhijeet Sawant enjoyed his moments of fame with 'Mohabbatein Lutaunga (Aapka Abhijeet Sawant) and Marjawa Mitjawa (Aashiq Banaya Aapne) but then disappeared from the limelight. His successors Sandeep Acharya and Prashant Tamang fared even worse as they have hardly been heard of, ever since winning the crown.
Similarly, Debojit Saha and Aneek Dhar (winners of Sa re ga ma pa challenge 2005 and 2007 respectively)and Ishmeet Singh (winner of Star Voice of India 2007) hardly found any mention after the shows were over.
Commenting on the trend, music-director Aadesh Shrivastava, who will be seen as a judge in Zee's Sa re ga ma pa Challenge 2009 says, "The winner in these shows are not the best of singers. Hence they rarely get opportunities in Bollywood. It is the other talented but lesser known contestants of the show who have fared better."
Link from Economics Times : http://economictimes.indiatimes.com/ET_Cetera/It_pays_if_you_dont_win_a_music_show/articleshow/3180326.cms
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