Is Coke truly an idiot?

Morgoth thumbnail
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Posted: 19 years ago
#1

Did you know that 2 litres of Coke + 4 Mentos = 20 foot geyser?

It surprised me as well. There have been a bunch of videos circulating on the net where 2 men in lab coats and goggles used 200 litres of coke and over 500 mentos to choreograph a fountain routine for entertainment.

Here is a video link(it may take some time to load, so be patient)

A business columnist declared that Coke is an Idiot for not taking the opportunity to partner with Perfetti Van Mille of Italy (the manufacturer of Mentos) and launch entertainment shows like this to promote the beverage.

I dont think Coke is an idiot.

Firstly because this experiment, if done wrongly can cause serious injury. Even the "scientists" admit this.

Secondly, imagine what would happen if someone consumed Coke and Mentos at the same time? Naturally it requires an appropriate amount of coke and mentos to do some damage, but still, in the long run, it may damage your body!

what are your opinions? should coke cash in on this opportunity or no?

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Swar_Raj thumbnail
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Posted: 19 years ago
#2
Actually it is pretty scary what it can do. i will be afraid to have mentoes & coke together..have doen it past as i love mentoes.

Coke should never do it
MNMS thumbnail
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Posted: 19 years ago
#3
Swar_Raj ... do did that urself😲... why happened then?😕... Im serious ... wht happened..??😳

Coke is a business .. it will do anything to promote this sick beverage ...now don't call me an idiot😆.. Ask a doctor and she/he will tell u wht this tasty yummy soda can do to ur body... that's why i have boycotted it😔.. I know its tragic😭..very tragic😭.. But nothings sweeter than my health 😳😃

Ok... now Coke ... lets see the advantages of such a promotion... hmmm .. nearly No advertising costs as stated in the article... nowadays advertising is like breathing for businesses.. if no advertising, forget the business... especially multinationals ...And if such an advert is placed on net or showed at streets = a saving of $2 billion per annum!! .. wht more do coke owners can demand for?? 😛😆.. The market is saturating .. and its time to grasp it ... expand market share.. U know in a case study in my business studies subject ... there was an article in which one of the coke owner stated "A normal person consumes 64 ounces of liquid per day.. we are targetting an average person to consume 62 ounces of Coke per day" (OOOOOOOOOUUUUUCCCCHHHHHH 🤢)..
Plus if mentos gets an association with Coke.. wht's he problem dude !!😉..Every one's gain and no one's pain!!

Disadvantages : the negative aspects of this advert to diet conscience people.. "wht if such an explode in my body ... wht if i consumed any other candy by accident.. and wht if this coke does to me if i consume it without any other thing... wht if......." And many other WHT IF's.. Plus wht Tanaz mentioned abt the experiment going wrong can have -ve impacts... along with that Globally speaking, health conscienceness is increasing whether a person is of age 6 or 60 ...and Coke knows it .. that's wht it is hiring huge Stars in adverts and putting the mentality "Be like them" " Be cool" ... "It's the life" ...etc. etc.

In short Coke should do a feasibility study on this .. and should definitely take it seriously.. if its worth it then Coke should not kick this opportunity out!! Busines wise if it is losing a "Worth advert" then it is sure an idiot 😆
(Don't u people think that i might get full marks if i gave such an analysis to my teacher😆😉.. Nope.. He was pretty strict and i still lament it 😔)
Edited by MNMS - 19 years ago
Aparna_BD thumbnail
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Posted: 19 years ago
#4
Ya .T i did see it on T.V !! 😛 Wow fascinating i think!! 😛

As for the "coke being an idiot to not team up with mentos". Well they are anything but idiots i can assure you!! Its a several Billion dollar industry after all !! The Brand and marketing people are not fools to not look at these aspects. They are the cream from the best Mangament schools.
They are certainly aware of the negative aspect of such an association. They are well aware of how Sodas can have a negative affect on a human body if consumed in excess or consumed with certain things. They are aware of all the negative publicity done by many Doctors , certain activists etc. And your Baba RamDev's of the world who'll make a joke of how a coke and mentos together would react.

So they are safer to stay away from such controversial publicities!!!!!!

I just love coke and was so depressed when my homeopath asked me to give it up. Now i am happy to go back to my Diet coke!!😊 Coke Zindabad!!!!!!!!!! Long live coke!!!!😛
Edited by Aparna_BD - 19 years ago
Lady In Pink thumbnail
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Posted: 19 years ago
#5

First of all, can someone explain to me why Coke needs promotion anyways?😕

I know several people which buy and drink more coke than water😆, its one of the most popular drinks in the world, so y advertise?😕

And that Coke and Mentos thing totally left me thinking....its spooky

No , i dont think coke is an idiot.

Though iv always felt that therez something extremely fishy about that drink. All those rumours about Coke being a Bathroom stain remover and all , they certainly have some weight to them. For some reason, iv never liked coke, it leaves a weird taste in my mouth and my teeth feel numb after is😆

Call me different, but ill ALWAYS have any other drink except coke when given a choice.

OoO to add to that, hidden in the vault of a bank in Atlanta,Georgia,in the US, is the secret formula of Coca Cola (Lol i didnt know that! ) The first thing which came to my mind was why should it be hidden anyways? Perhaps there is some chemical or whatever which is harmful to humans in coke? The same over reative chemical which reacts in a weird way with Mentos (and God knows what not!!)

Maybe its my imagination working overtime, but i always prefer steering clear of coke.

PS:Sorry for not making sense I have a feelig i completely went off topic...😳

-Eisha

Swar_Raj thumbnail
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Posted: 19 years ago
#6
Ha ha MNMS..i meant to say I drank Coke & mentos together in th epast. and now i am scared to do it again but i will try the coke 2liter with mentos outside and see what happens this weekend ...will post here then..what happens..let us see 😆
MNMS thumbnail
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Posted: 19 years ago
#7
Eisha..Every Brand needs publicity and add campaigns to capture the remaining market..this is a marketing/sales war..Like my papa always said "It is a battlefield... nobody should loss there and if failed to do so.. they company will lose the market"... there is a high level competition.. if it doesn't need any such campaigns, why would u see everyday a new advert of Aamir Khan drinking Coke.. and Aishwarya giving lessons to men "how to whistle" while drinking coke😆..or any other actor/sportsperson trying to give a COOL look while drinking coke??!!😉

Yup!! I agree with Aparna di.. All these Coke pepsi having the creme of the top business schools.. and these people aren't fool to leave even a single chance of publicity... so if it has some potential .. they will go for it.. otherwise they are happy having Aamir and Aish promoting the Brand 😉..But if they LEAVE a potential promotion of Coke-mentos campaign which is going to give +ve effects to the brand.. i will call them idiot😆😆😆
Edited by MNMS - 19 years ago
Morgoth thumbnail
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Posted: 19 years ago
#8
Interesting fact:

Earlier recipes of coke contained some amount of Cocaine. (Maybe that explains why they vaulted it in the first place 😛)

http://www.snopes.com/cokelore/cocaine.asp

Another reason why I think Coke is not an Idiot - the internet is doing free publicity for them and Mentos. They dont even need to spend any money on this! Plus, their disapproval gives them more publicity as the "good guys who dont want anything dangerous to happen by propaganda".
sowmyaa thumbnail
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Posted: 19 years ago
#9

Originally posted by: Aparna_BD


As for the "coke being an idiot to not team up with mentos". Well
they are anything but idiots i can assure you!! Its a several Billion
dollar industry after all !! The Brand and marketing people are not
fools to not look at these aspects. They are the cream from the best
Mangament schools.
They are certainly aware of the negative aspect of such an
association. They are well aware of how Sodas can have a negative
affect on a human body if consumed in excess or consumed with certain
things. They are aware of all the negative publicity done by many
Doctors , certain activists etc. And your Baba RamDev's of the world
who'll make a joke of how a coke and mentos together would react.

So they are safer to stay away from such controversial publicities!!!!!!



I agree with Aparna.

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