TB: CID goes regional- starts Nov 12 pg 5 - Page 2

CID goes regional; opens Kolkata Bureau

CID Kolkata Bureau will premiere soon on Sony's Bangla Entertainment Channel 'AATH'

BestMediaInfo Bureau | Delhi | October 4, 2012

Sony Entertainment Television's most popular and longest ever running television series CID is all geared to go regional. With the CID Kolkata Bureau launching on Sony's Premium Bangla Entertainment Channel 'AATH' that is watched in over 4.91 million households in West Bengal, this is the first ever fiction show which will have a regional franchise. The show is all set to stake its claim on the state with the brand new series which will have its own batch of officers and a dash of local flavor with stories influenced by the rich local culture of Bengal. Taking inspiration from CID, India's popular crime drama television series that has been running successfully on SET, the new series will carve its own identity and be relevant to the people of West Bengal. The CID Kolkata Bureau will be produced by Fireworks Productions, the producers of CID whose passion for this series has made it a household name today.

Commenting on the same, N.P Singh, COO Multi Screen Mediasaid, "CID has been our flagship show and has played a pivotal role in the history of Indian television. With its successful innings of entertaining viewers for 15 years, the show will cross yet another landmark as it becomes the first ever fiction show on Indian television to go regional with a brand new bureau in Kolkata. As a Network we are proud to be pioneers and set the ball rolling with superior programming as we continue to live up to our promise of entertaining our audiences across the length and breadth of the country with this iconic show. CID Kolkata Bureau will be telecast on our Premium Bangla Entertainment Channel AATH."

Tushar Shah, Sr. Vice President, Multi Screen Media, who also manages the channel said, "We at AATH are most excited to present CID Kolkata Bureau to our viewers in West Bengal. Some of the best actors and directors have been chosen to bring this action filled crime drama in Bengali. Over the years, CID has become immensely popular and now enjoys a cult brand status loved by viewers across all age groups. With local flavor and state of the art production quality we are confident that the viewers will enjoy watching CID Kolkata Bureau on our Premium Bangla Entertainment ChannelAATH."

Creator of CID, B. P. Singh from Fireworks Productions says, "Last year we shot one of the CID special episodes in Kolkata and I fell in love with the city and that is the time when we came to know about the immense popularity of the show in Kokata and Bengal. We hope that we will be able to make a programme which is liked by everyone and we are leaving no stone unturned. The stories are being written by five writers from Kolkata and they are making sure that new elements which have never been seen before in local serial's, are introduced."

After a successful stint in Mumbai; ACP Pradyuman from team CID is all set to announce the opening of the new bureau in Kolkata. Who will be the officers of this new CID team in Kolkata? Who are these officers filled with passion, exemplary courage and selflessness to fight against crime in Bengal? Find out this and more as we bring this most exciting series 'CID Kolkata Bureau' soon on our Premium Bangla Entertainment Channel AATH.

Courtesy:http://www.bestmediainfo.com/2012/10/cid-goes-regional-opens-kolkata-bureau/