6 November 2007, 05:46 PM
MUMBAI: Eros International and multiplex chains across India reached a middle ground early Tuesday evening on revenue sharing terms for Om Shanti Om.
While the first week revenue share for both movies Om Shanti Om and Saawariya are the same (50:50), for the second week Om Shanti Om will get a share of 45 as opposed to Saawariya's 40 (Bombay) and 42 (smaller centres).
An official statement given by Eros states, "Om Shanti Om to see 100 per cent release across multiplexes. The revenue sharing issue with multiplexes across multiplexes across the country has been amicably resolved at 50, 45 for the first and second week respectively. Advance bookings have begun."
The above mentioned terms will remain same for all multiplexes across India. The terms for the third week are likely to be 35:65, subject to the performance of the movie.
While INOX is the only chain to have begun advance bookings for Om Shanti Om on Saturday (), PVR and Cinemax officials informed that the advance bookings will open tomorrow at their properties.
[www.businessofcinema.com]
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