Real Reason Coolie no. 1 Will release on OTT

INSIDE SCOOP: Here’s the real reason Vashu Bhagnani opted to release the Varun Dhawan starrer Coolie No. 1 on OTTByBollywood Hungama News Network

Created: Aug 26, 2020 - 15:12 IST

Over the past couple of months we have seen an increasing number of producers and directors opting for an OTT release of the projects, rather than a conventional theatrical release due to the continuing Covid-19 pandemic. However, filmmaker Vashu Bhagnani whose venture Coolie No. 1, starring Varun Dhawan and Sara Ali Khan, despite being completed a while back was only recently announced to be premiering on the video streaming platform Amazon Prime. Interestingly, unlike most filmmakers, Bhagnani was apparently keen on releasing the film on the big screens and was prepared to wait, however he was forced to opt for an OTT release instead.

#Coolie No 1

Revealing the real reason why Vashu Bhagnani finally opted for an OTT release of the film a trade source informs us, “Vashu Bhagnani was very keen that the remake of his production Coolie No. 1 release on the big screen. In fact, he was prepared to wait till theatres resumed business as normal and even organized a video conference with theatres/ multiplex owners to display his interest in a theatrical release.” Continuing further the source reveals the details of this conference saying, “This video conference was not only to inform theatre owners of his plan for a theatrical release, but was also to settle release details, like show timings, number of shows and other such exhibition parameters.”

Apparently, the theatre owners were more than happy to provide Bhagnani the sole right to plan the exhibition of his venture Coolie No. 1, but they drew the line when the filmmaker requested a change in the parameters of OTT release. “Pre Covid-19 theatre owners would decide the number of shows and timing for any release, and filmmakers had little choice in this. Though filmmakers would request the exhibition to be done in a certain way, the final call was that of the theatre owners. Now for Bhagnani the theatre owners were ready to relent on this, but it was the Bhagnani’s next request that did not go down well with the theatre owners”, says the source. “Conventionally a film releases on OTT or satellite networks 60 days after its theatrical release. But given the current scenario Bhagnani requested the theatre owners that this rule be dropped. Instead, Bhagnani requested that if footfalls in theatres did not pick up over a four week period, he be granted the liberty to opt for an OTT release earlier”.

Besides this the trade source also states that another one of Bhagnani’s demands were shot down by the theatre owners, which ultimately led the filmmaker to opt for an OTT release. Continuing further he adds, “Bhagnani’s Coolie No 1 was ready a while back. Now keeping an already complete film without a release is a heavy financial burden given the interest on investment, and Bhagnani wanted the theatre owners to compensate him for this financial investment. He was of the opinion that since he was concerned about the theatre owners, they should in-turn be looking out for his welfare. In fact, he even asked the theatre owners to acquire the distribution rights of Coolie No 1, or to ensure that a part of the expense on the interest was born by them. The theatre owners rejected this and instead offered a different deal wherein consumers would get certain add-ons when purchasing tickets of Coolie No 1, to sweeten their movie going experience, but Bhagnani was not too happy about this.”

As per our source, the disapproval of the theatre owners on Bhagnani’s last two demands forced him to opt for an OTT release of the Varun Dhawan – Sara Ali Khan starrer Coolie No 1.

Also Read: Varun Dhawan shares a revamped version of his Coolie No. 1 poster

83 and Suryavanshi are also going to end up on OTT. It's almost September and there's no way films will release in a normal way in just 2 or 3 months.

If you have to maintain social distancing and come wearing masks, people won't be interested. Popcorn and soda won't sell either as people have to keep removing their masks to eat and drink. If you have to leave seats empty in between, theaters can't be filled up so it won't make much money anyway to recover all the expenses and extra they've had to pay in interest.

Everyone's career is screwed. 😆

Wasn't bhagnani asking for too much

The request to move the film to OTT/satellite earlier if it's not working in theatres makes sense. There's a high risk that people won't come out to watch films in the pandemic. Why wouldn't the multiplexes allow that? They have been upset and complaining for so long about films going to OTT and when they finally had a producer ready, it's pretty foolish that they lost the opportunity.

The REAL reason is that majority of the nation no longer looks upto fake heroes anymore and hates the filth, hypocrisy and debauchery in Bollywood.

Sara Ali Khan and Varun Dhawan are marked people.. Sara on how she broke up with Sushant after Sonchirya flopped .. No enough people are going to watch their movie . Sara is also a terrible actor and LAK exposed her completely. Varun Dhawan cant use his fake PR anymore and fool us people..

Coolie No .1 deserved a theatrical release ..How can you release a massy release like this on OTT

Wat does OTT mean

Hope it releases on Netflix