Katrina Kaif is no. 1 in all markets, while Kareena Kapoor is no. 2 across markets. #SIL #Dec2012
According to the results of Front Page 2012: A Media & Entertainment Review, the Ormax Media yearender, Salman Khan and Katrina Kaif emerge as the Most Popular Bollywood Stars in the respective male and female categories for the second consecutive year.
With the record-breaking success of Ek Tha Tiger, Salman leads with a huge margin. However, his share sees a marginal drop of 3% over the last year. Katrina, on the other hand, has only strengthened her already dominant position and occupies the highest share across all territories. Her combined share is higher than that of the female stars in the second and third positions.
The table below captures the top 5 Bollywood stars ' males & females for the year, with their respective popularity share:
Males | 2012 | Females | 2012 |
Salman Khan | 45 | Katrina Kaif | 54 |
Shahrukh Khan | 27 | Kareena Kapoor | 33 |
Hrithik Roshan | 22 | Priyanka Chopra | 18 |
Akshay Kumar | 20 | Aishwarya Rai | 15 |
Aamir Khan | 18 | Kajol | 11 |
With the success of Jab Tak Hai Jaan, Shahrukh Khan ranks second with the 27% share, maintaining his dominance over the West Bengal Territory. Hrithik Roshan and Akshay Kumar have both gained momentum while Aamir Khan loses share despite his path-breaking television debut and the release of Talaash. Emraan Hashmi though not on the top list, emerged as the success story of the year. He gained the highest share of 176% amongst all actors and it will be interesting to note his journey on the charts in 2013.
Amongst female stars, Kareena Kapoor, with four releases this year, emerges as the second most popular star with 48% growth over the last year, followed by Priyanka Chopra who moved up from no. 5 to no. 3. She had two successful films in 2012 and this contributed to her growth on the charts.
Vidya Balan added to her popularity with the success of Kahaani making her the success story amongst actresses. She has gained the highest share amongst actresses of an impressive 241% growth. A number of actresses made their debut in 2012, but only Parineeti Chopra (debut in Dec 2011, solo debut in May 2012) features in the top 15 actresses with a 2% share.
The results are based on consumer research conducted amongst 39,000 theatre-goers through the year 2012 across 19 cities. MxMIndia is exclusive media partner for Ormax Media's Front Page 2012. MxMIndia will carry exclusive coverage on the findings over the next few weeks. Set up in 2008 by Vispy Doctor and Shailesh Kapoor, the Ormax Media partners with 76 leading media brands today, including Star India Network, Viacom 18 Television Network, Sony Television Network, Turner India, Disney India, Times Television, Yash Raj Films, Fox Star Studios, Viacom 18 Motion Pictures, DAR Motion Pictures, Group M India, Radio City, My FM and many others.