Chitrangada Singh endorses Frito-Lay's new snack
New Delhi, Aug 7 (IANS) After Kareena Kapoor and Juhi Chawla, Frito-Lay India has roped in critically acclaimed Bollywood actress Chitrangada Singh as the brand ambassador of its new snack - Aliva.
Published: Friday,Aug 07, 2009 15:55 PM GMT-06:00
'I am extremely excited to be a part of the new communication campaign for Aliva. This product has really great spicy flavours and the delightful part is that it's baked with wheat and daal. It is a perfect product for people like me and makes for a great tea time snack,' said Chitrangada -- who wowed the critics and audiences alike with her powerful performance in 'Hazaaron Khwaishein Aisi' -- in a press statement.
Frito-Lay India is food division of beverage major PepsiCo India and as part of the new campaign, Chitrangada will feature in a TV commercial that will go on air next week.