Two types of successful Hindi shows - Page 2

Originally posted by: DiyaKash

Agree completely Vedika. I haven't watched yesterday's epi yet, so can't comment on the inspector bit. But, yes, the fact that the makers themselves are confused is very evident. They are just running off in all directions.

And you are right too, you can't out of the blue get new audience coz of Naani and Dolly without having them connect to these Characters both old and new. And we can't connect to the new ones and our interest wanes...I really hope they reealize soon and get the show on course soon... It is sad to see a show with actors and characters that we all loved so much turn South...

The whole KC track, we did complain abt her and how intense it is becoming and wanting some Mehrya Moments. But, they still had all of us in their clutches. Their core audience, complaining or not liked the show still. This marriage track should have been so monumental, but just is not hitting the mark...

How does this trp work? Does this just take the audience who log in at 8 pm into consideration? Or do the online and recast viewership weigh in too?

Originally posted by: Shamrouz

The only reason to join the show was it was different from other's and if they plan to add some typical characters to attract few more viewers who loves to watch such type of drama than makers are messing with loyal viewers... they were waiting for months for the Marriage now when finally they are giving the marriage loyal viewers are still not happy because of the number of negative characters they are introducing on daily basis...

Its like they are giving a full platter of meals but no one is willing to touch it as it is over cooked, makers better have some good track under their sleeves after they wind up this marriage and see off the new characters they have added to drag the wedding🤢

Originally posted by: dsr11

True. They can't alter the product midway, because old consumers lose trust and new consumers won't trust readily.

There are people who watch tv serials just to kill time and the shows they watch are routine enough with some thrilling aspects to attract them. These viewers watch a lot of shows from 6pm to 11pm, switching between channels. My mom does this! She probably watches at least 10 shows everyday while doing her chores. Then there are other viewers who have little time for entertainment, so they pick one or two shows to unwind and relax. The shows this set of people watch are usually pleasant, less dramatic and not-so-routine stuff.

Either of these categories can get good trps and the Ajay phase is the proof that this youth genre of serials also can garner good trps, that too with little known actors! All they have to do is not lose the essence of the characters that people fell in love with. What people loved about Shaurya was his softer core in spite of his harsh outer shell, which was evident in the online chatting and Ajay phase! What people loved about Mehak was her inner strength in spite of how meek she looks on the outside.

Alas! They successfully destroyed these characters during the recipe chor track / half-marriage track. But once Mehak left Shaurya there was scope to build it all back up, with Shaurya realizing his mistakes and trying to make amends and Mehak standing strong for her family. But here again they chose to bring up Kanta's craziness to the fore instead of keeping the focus on the leads. If they didn't go overboard with Kanta and they built a decent food truck track with Shaurya supporting Mehak in his own way, it would have been a pleasant ride for us. But they just made it too bloody with one too many attacks on the leads instead of concentrating on food and food business. Couldn't they come up with a nice food centric track for Mehak di Hatti? If there is an intense phase, it should be followed up by a fun phase, so that people can relax a bit. So after the intense phase of break up, they should have come up with something fun around the food truck. They failed there. They chose to bring the intensity back by making Kanta crazier than normal and there by forcing Shaurya take drastic steps towards winning Mehak back. That worked a little bit as it showed Shaurya in a comparatively better light. I personally feel that they could have done a much better job if they didn't rush this track!

Now again they are rushing into the next track of separation without letting people enjoy the wedding festivities. They decided to damage the hero's character again by making him a juvenile criminal. All the characters they introduced on his side of the family lately make him look like a congenital criminal🤢 instead of a broken child. And Mehak is going into Sarvgun Sampann Bahu mode at supersonic speed! Puhleez! Thats not what I signed up for! This show makes me tired lately instead of entertaining me. So I am watching only the parts that make me happy.

Originally posted by: Vedika211

Hi Diya.

I think the TRP only includes a certain number of households that watch it on tv at the first telecast. As far as I know (and someone please correct me if I'm wrong), repeat telecasts don't count. Online viewerships toh don't matter at all 😆 That is why the director can say that they don't make shows for fans, because they are under pressure by the channel to deliver TRPs, and the channel is their client, not their audience.

But here's the thing - the shows that top the TRP charts don't have a lot of positive buzz, whether Naagin or Kumkum Bhagya. They don't inspire audience engagement in quite the same way. International viewers may not bring TRPs, but visibility and TRPs are two different things. Brands are built on visibility too, and positive audience engagement and positive word-of-mouth are pure gold for building brand awareness, because people trust each other more than ads. For e.g., if I see an ad for Zee TV I may not trust it much, but if I find a lot of comments on YouTube for a Zee TV show, I'll try the show simply because I think that these people must be impartial as they are not being paid to say this.

A good channel would ideally want to keep a balance or rather a bouquet of offerings - some shows that appeal to one kind of audience and some to the other. That way, they would get the best of both worlds as, for example, KKB would keep the TRPs going while ZKM would get the youtube comments, which in turn would generate more viewers for Zee TV as a whole.

Originally posted by: brat2008

Vedika you are so right 😳
They have not set foot on two boats but sailing in multiple boats 😕

In the attempt to attract viewers they are distracting & driving away the loyal audience
Do they even have a clue who are their target audience 🤢 ?

I would pay to watch a faceoff btw munjal & Shaurya provided they bury the lallas family in a rathole 😆

Harsh chaaya was a fantabulous actor but they never tapped his potential 🤢 but instead they made him the RJ of Radio mirchi 😕 & svetlanas Pakka hubby with hair brain ideas

Am a tadbit happy they brought in another good actor hope they do justice to his role

Ab EK hero itne saare villians bahut na insaafi hain
Ab Naani ka Kya hoga vedika

🤣 🤣

Originally posted by: DiyaKash

That is what I had heard abt trp business being just on the first telecast. I agree that the buzz adds a lot value - In the long run for the show, the actors, director etc. But, I guess they do get focused on the immediate to see all this. Penny wise pound foolish... 😕 But, it is a tough balance for them too if trps don't consider the other aspects and they have to solely target that particular grp. You are busy securing the immediate to worry abt others don't have an impact on that...

Originally posted by: Vedika211

I do understand that you would want to immediately secure the TRPs and then worry about your brand.

But they did have relatively OK TRPs. That is why I said that thing about changing streams midway. They were not the chart toppers, but they had a loyal audience that watched the show and that core audience is diminishing now. And the new audience that they are trying to get - I'm not sure how many of them would come in for only the new storyline, for nani and for the new characterisation of the female lead as mahaan.

There wasn't actually a crisis until they created one.

Originally posted by: SarunNArshi

I totally agree with u about wat u said.Bt cannot help bt correct u a little bit.😊

Is pyar ko was a trp show from the start itself.only after it lost it story.trp was around 2.5.least was 2.1 I guess n highest was 4.5.

Actually sry for mentioning this bt cannot simply ignore it as I am a huge fan of that show.😉

Bt of course wat u said is entirely true,they hav large younger audiences n so they become popular online n worldwide too.

Madhubala falls in the same category too.ST huge popular show with trp n online younger audience.Bt it too lost its trp once the story became boring.

Zkm is the one which is popular in younger n online audience n being a new cast its trp is commendable.Bt the recent tracks which they hav introduced has lost most of it tv viewers.I don't knw how they will bring everything back on track.

I agree inspector is a very strong actor bt we don't need him or Nani or Maasi or anyone in this light hearted show.

I am not happy with all this past relevation going on.

Redemption track from Shaurya should hav been shown for all the wrong deeds he did.They only showed his junooniyat bt never properly showed his redemption.of course I was happy with those joonooniyat track but after seeing the way show is going on I suddenly feel redemption would have been much better than all this past connection track.