GEC Watch(Week 27): STAR Plus slips; YR@3

GEC Watch: STAR Plus slips; Colors and Zee gain

afaqs! news bureau | Business Standard | Mumbai, July 09, 2010

STAR Plus' GRPs have fallen in Week 27. From 411 GRPs in Week 26, the GRPs have fallen to 362 in the latest week. From a share of 30 per cent last week, the channel's relative share has reduced to 27 per cent. Most of its prime time shows, too, have witnessed a slight drop in viewership.

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Colors' GRPs have risen from 253 to 269, with its share increasing from 18 per cent to 20 per cent. Colors is at the No. 2 spot, followed by Zee. Zee, too, has managed to witness a rise, from 15 per cent share in Week 26 to 17 per cent in Week 27.

Sony, which is at No. 4, has maintained its share in Week 27 at 11 per cent. SAB has managed to increase its share to 8 per cent. Its new show, Papad Pol, has debuted with a TVR of 1.9. Imagine's share has reduced to 6 per cent in the latest week.

STAR One's share has risen from 3 per cent in Week 26 to 4 per cent in Week 27. STAR Utsav, DD1 and Sahara One have garnered 2 per cent share each.

Though Bidayi on STAR Plus is still the most watched programme on Hindi GECs, its viewership has declined. In Week 27, Bidayi has recorded a TVR of 5.9, while in Week 26, the TVR stood at 7.2. Pavitra Rishta on Zee comes close with a TVR of 5.8.

Yeh Rishta Kya Kehlata Hai and Pratigya on STAR Plus are at No. 3 and No. 4 respectively, garnering TVRs of 5.5 and 5.4 respectively. Balika Vadhu on Colors is at No. 5 and has managed to garner a TVR of 5.

Some of the other programmes in the Top 10 list are Uttaran, Tere Liye, Na Aana Is Des Laado, Dance India Dance- Li'l Masters and Jhansi Ki Rani.

http://www.afaqs.com/perl/media/story.html?sid=27642_GEC+Watch:+STAR+Plus+slips;+Colors+and+Zee+gain

thanks for posting it

yay..YR at #3.....🥳
chalo achcha dikhate jaao n Yr upar upar chadhte jayega...😃

thanx... atleast yrkkh come at posi 3