Pooja of Yeh Meri Life Hai is getting a new look thanks to famous fashion designer Ritu Kumar. The simple Gujjuben hailing from a middle-class will now be seen sporting a completely new, contemporary and elegant look. Ritu Kumar who has developed a unique style of her own reflecting the ancient traditions of Indian craftsmanship blended in contemporary cuts is happy about her association with Yeh Meri.. as it will help reach out to as many homes as possible. The Ritu Kumar label will see Pooja in a lot of sarees, skirts, t-shirts, kurtis and loose easy pyjama tops. In the story Pooja is seen being introduced to Ritu Kumar at the Lakme India Fashion Week 2005, where the designer takes to the simple and sweet Pooja instantly promising to give her a glamorous makeover...