Why I think Ekta should happen once to Sanaya!
Off-late I admire the czarina for her business acumen and marketing strategy.
1) The woman has a success story like no other PH. She rules the charts with TRP toppers running across every GEC channel.
2) Her heroines are strong characters, smart, spunky and bold. nN her own words "the females in my show have and will always be strong"
3) Her female lead takes home the trophy - at least once!
4) No budget issues like one of Sanz old PHs dressed her up in Lord knows what!
5) Working with Balaji means creating history!
I know everyone here has been giving some amazing suggestions on storyline and concepts, but may it be author-backed character or an adaptation; if it does not make it at the TAM ratings, it will shut shop sooner than we think leading to us fans crying foul and disappointment. (And honestly we all would not want that to happen to Sanz again)
I think creativity exists in abundance. If we the fans can come up with such amazing storylines, there are people out there in the industry who eat, think, sleep concepts. But is the broadcaster ready to buy that story, is a TRP viewer willing to change his viewing mindset? Eg 24, Yudh, LAT, EHT, Chaal, RR, Bawre (each genre different, some male centric, some thrillers & others out of the box)
Until the TAM rating system goes through a major overhaul, content won't change much. Ofcourse PHs will take risks and offer different concepts and storylines. But there are no success guarantees.
Right now I see Ekta the one with the Midas touch formula. She has the guts and knows the pulse of her audience.Plus channel give into her demands. For she is brings in the desired numbers for them.
Let me give you one example. EK is planning an intense rustic/rural love story on a new channel Sony Pal (note all her current shows are urban). She chose the 7 pm slot. When asked by media why so?, her answer was, "since the show will cater to the rural crowd, I wanted to catch the early slot." This rang a bell for me? Deja vu! The minute we see mature love story we want a later time slot. See how differently we fans think!
Also here are links to some insightful reads. I love what the man writes and have learnt a thing or two of how it works. We fans are an emotional lot but it makes sense to read what top media professional think and say...for me it was a learning curve of how things work in the industry.
http://shaileshkapoor.com/2013/10/19/congratulations-you-are-too-evolved-to-be-measured-by-tv-ratings/
http://shaileshkapoor.com/2013/12/13/are-we-a-noise-loving-tv-nation/
http://shaileshkapoor.com/2014/06/16/in-a-politely-incorrect-industry-can-you-call-a-spade-a-spade/
http://shaileshkapoor.com/2014/01/08/star-popularity-vs-box-office-not-the-same-thing/
Apart from this, if ever there is a Wake UP Sid made for TV with Sanaya then I would suggest this name for the young ML. Dont know how many of you have seen the young Haider in the movie. He is a TV actor and gorgeous looking - Anshuman Malhotra. Tall good looking yet with a baby face. Also another adorable teen hero...Rohit Saraf! Dont ask where I dig these names. Have seen them perform! đđ
p.s. I won't be frequenting the thread as always. But yes will pass by sometimes if I have anything interesting to share. Diya love your story concept.
hugs
dd
Edited by ddsoaps - 10 years ago
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