New concepts, fashion statements and the entry of A-list movie stars are all the rage on the small screen
With new concepts hitting the small screen every year, reality shows have become game changers in the business of television. The growth of these shows may be attributed to their emotional connect with audiences. That explains why they rule weekend TRPs and attract A-list stars to promote their films. They are also a welcome respite from daily soaps and give talented individuals a shot at fame. In fact, quiz show Kaun Banega Crorepati gave a boost to Amitabh Bachchan's career as well as the channel's fortunes.
Television's reach and diverse audience is unparalleled. And the medium is growing in leaps and bounds. A lot has changed over time, but certain factors have played crucial roles. We take a look.

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