A CASE STUDY - IPKKND - EDITED..!!

• Lalit Mohan's Direction
• Flawless Direction with Intensity and passion.
• Solid script.
• Siblings scenes with good message for the viewers.
• Intense ARSHI scenes. ( I am not getting much ARSHI scenes these days. I know show is not about ARSHI only, but re-marriage track has started so I want to see more of ARSHI because it is their track and most awaited for the viewers )

• Shyam tried to kill Khushi's father
• Shyam tried to kill Anjali thrice
• WILL paper fiasco
• Kidnapping Fiasco and Shyam is an evil is half proved. HUGE Disappointment for the viewers.
• Manorama supported Khushi while searching ASR and once truth came out she backed out. Strange..very strange. Illogical.
• Gupta House is not at all aware about Shyam is out of RM even after ARSHI's engagement.

• Humiliation of the female character
• Everytime using Female lead as a scapegoat
• POOJALI and her crocodile tears
• POOJALI and her talks without brains
• POOJALI and her actions/dialogues without brains
• Anjali's character took a complete 360 degree turn.
• Too many parallel tracks
• Shyam's re-entry with Dadi and Garima's past connection. ( should do it one by one)

• ARSHI bond
• ARSHI love
• ARSHI companionship
• ARSHI's care for each other
• ASR changed to ARNAV
• Khushi's unconditional love for Arnav
• ASR's can-do-anything-for-his-lady love-khushi attitude

• ARSHI Scenes
• NK - Khushi Scenes
• Khushi - Payal Scenes
• ASR - Akash Scenes
• ASR - NK Scenes
• Khushi - Buaji Scenes
• Khushi - Nani Scenes

• Unique Love Story Plot
• ARSHI Chemistry
• Barun Sobti & Sanaya Irani ( Two finest actors of Indian Television )

• Nafrat Paas ane na de, Mohabbat Door Jane Na de - IPKKND

• Love to Hate , Hate to Love

• I HATE you Like I LOVE you.

• When ARSHI are together they FIGHT, When they are apart they MISS each other.

• Story revolves around Arnav and Khushi and their love - hate relationship from Day 1. Poojali is a part of the show and not the lead. Hope CV's stick to it in the near future.

• A very solid promo ( Teri Meri style promo )
• A promo should come 3 to 4 days in advance with atleast 30-35 seconds duration and content should be new for the audience.
• A promo which should shock the audience in a positive way and they should left with no choice rather than watching the episode.

• A decent PR tactics
• A good and sensible marketing.
• Positive Marketing.
• Some sensible discussion on their official Facebook page about the feedback for the show rather than just posting Pics for nothing.
• Some Professionalism from the members of the production house.
• A good Fashion designer for our darling and gorgeous Sanaya Irani.

• India Forums's Arshians will follow the show no matter what, after ranting. But actual TRP audience of the country won't do that.

• So, don't take TRP audience for granted. Because TRP audience have an option if they don't like anything.

• Loyalty is very rare when it come's to Idiot box so be aware. Show's TRP has almost halved from January. 4.5 to 2.5 it is. Harsh Reality it is. Better to accept. Sooner the better.

• To try something new and unique and confusing the audience is a HUGE risk and not the need of the hour.

-The first thing which the PH needs to do is release a gripping promo (like the first farak padtha hain promo, teri meri or holi promo). Earlier I used to watch the promos on replay but nowadays the promos are just lame that they are not even worth watching once. A hardcore IPK fan is saying this, so I can imagine that the normal TRP audience is easily turned away from the show. Just take a look at the recent promo. 3/4 of the promo contains Shyam and Anjali and Arhi just seem like side characters. Does the PH really think the audience wants to see Anjali and Shaym?! Arhi are the plus point of the show and they have to cash in on them as much as possible. The promo should have concentrated more on the lead couple with some cute moments. That would've triggered the audience's attention.

-Seccondly most of the people cannot connect with Anjali anymore because one moment she wants to kill her baby and the next moment she wants the baby to look like Shyam. Poojali is twisted and turned like no other character on television that the normal TRP audience who don't have the patience to analyze so much about her behavior switch the channel whenever she comes on screen. I forward her scenes too. So basically almost everyone cringes at the sight of her. And if 15 or 20 minutes of the episodes contains her scenes the PH shouldn't wonder if the TRPs go down.

-Then the hypocrisy of dadi jaan beats me! She follows every tradition and custom but then why is she hell bent on bringing Shyam back to the house and making him a ghar jamai?! Isn't it condemned in the society too?!

-where is Mamaji?! There is a marriage happening at his house and he is still away on a business trip?! Oh yeah!

- The Guptas haven't enquired about Shyam even after the Shagun and the roka happened. How come?!

- Please please please give Khushi some decent dresses. The one on the roka and the one in the mandir sucked! The black dress in the upcoming date looks better though. The re- marriage track is one of the most important tracks on the show. It is the PH responsibilty that they make Khushi look good.

Will add more if something else comes into my mind :P