How to increase IPK TRP (research based)

sumanra thumbnail
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Posted: 13 years ago
#1
For starters let me say I am an active TRP contributor and know a huge set of people who also watch the 8pm slot daily and like Khusboo said they have no idea what IF is and I regularly discuss the show with them.

Let me tell you a couple of things, TRP IS actually representative of the general audience mood right now(no rigging). Why? Read on...introspect and see when the TRPs have been high. It was always when Kushi was happy or in a non suffering mode. I have told this before also, most of your audience is female and they relate to Kushi and her suffering very closely . When Kushi suffers , we suffer. She has to have something positive going on in her life. She has to do something worthwhile other than doing buffoonery, petty quarrels and silent crying. The female leads of the top3-4 shows are so much more empowered compared to Kushi. Right now Kushi is all talk, no action and also the hurt and suffering meted out to her never ends, earlier it was Shyam and Arnav, now it is just Arnav, no matter what the reason for the maltreatment is it is still depressing as far a Kushi's perspective is concerned. Bring some positivity into her life and mark my words, you will automatically see the TRP go up.

I wanted to make a individual post long back based on this but I did not have the time .This is really important feedback coming from realtime Indian audience.Please consider this aspect also and experiment in this direction if you have to.
Edited by sumanra - 13 years ago

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sumanra thumbnail
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Posted: 13 years ago
#2
I am sorry , i may not be able to reply to individual posts as it is late night for me. But please keep your opinion on how to increate TRP flowing.

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