Posted:
Amrit Manthan to air five days a week
Life Ok is undergoing a programming change.
Starting this week, the show that airs six days a week, will now air for just five days. The show is picking up on the TRP race and has registered a TRP of 0.8 as compared to 0.6 last week.
According to sources, the change has been introduced in the wake of new programming strategy.
A source informs, "In a way, it's a good decision since we do not generate great numbers during the weekend. People prefer to watch movies and reality shows."
To those uninitiated, 'Aasmaan Se Aage', which airs on the same channel, will bid adieu to its viewers mid-July.
Link :
http://timesofindia.indiatimes.com/entertainment/tv/Amrit-Manthan-to-air-five-days-a-week/articleshow/14120771.cms
Starting this week, the show that airs six days a week, will now air for just five days. The show is picking up on the TRP race and has registered a TRP of 0.8 as compared to 0.6 last week.
According to sources, the change has been introduced in the wake of new programming strategy.
A source informs, "In a way, it's a good decision since we do not generate great numbers during the weekend. People prefer to watch movies and reality shows."
To those uninitiated, 'Aasmaan Se Aage', which airs on the same channel, will bid adieu to its viewers mid-July.
Link :
http://timesofindia.indiatimes.com/entertainment/tv/Amrit-Manthan-to-air-five-days-a-week/articleshow/14120771.cms
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