Salman Khan to launch Being Human's clothing line in UAE

Salman Khan to launch Being
Human's clothing line in UAE
tomorrow, to bring it to India
next month
Jun 13, 2012, 10.33AM IST ET
Bureau [ Nandini Raghavendra ]
MUMBAI: You wouldn't expect a
Salman Khan production to be
released in Paris and the UAE a
month before India launch, yet
that's what the Bollywood star
has done-not with his latest flick
but with his new clothing line.
Being Human, a brand owned by
Khan's charitable trust, has
launched a full-range clothing
line for men and women in Paris
and it's now being launched in
the UAE on Thursday.
"All fashion brands are about
looking good. Being Human is
also about doing good. And you
can do good by the simple act of
slipping into a t-shirt or a pair of
jeans," Salman Khan told ET over
the phone from Dubai.
Being Human: The Salman Khan
Foundation owns the Being
Human brand. It uses royalties
received from sale of products
to support education and
healthcare projects.
Last year, it signed an exclusive
licensing pact with Mumbai-
based Mandhana Industries to
design, market and distribute
Being Human clothing products
across the world for nine years.
Manish Mandhana, managing
director of BSE-listed Mandhana
Industries, said the new line will
be launched in India next month
through a soft opening of a
Being Human Clothing store in
Munbai's central suburbs,
followed by an August launch of
a flagship store on Linking Road.
While product prices have not
yet been worked out, people
close to Salman Khan says the
Dabangg star does not believe in
limited editions and is keen on
accessible pricing, starting at Rs
650-750 range and averaging
Rs 2,000-3,000.
"This will be a first in the world
where every piece of clothing in
a store contributes royalties to
support a cause," Mandhana
said.
Being Human Clothing,
introduced in world's fashion
capital Paris last month through
the shop-in-shop concept across
10 stores, is being launched in
the UAE across more than 100
stores of fashion and lifestyle
retailers Splash and Iconic.
While the company will start
with owned stores, it may
consider franchisee model later,
Mandhana said. His company has
invested Rs 100 crore in the
venture.
Salman Khan announced the
launch of Being Human Fashion
at the HDIL India Couture Week
in 2009. He launched Being
Human watches and T-shirts in
2010. Before joining hands with
Mandhana, Being Human had a
contract with Cotton World,
which ended this March. Khan
said the clothing and accessory
brand may extend to a cafe or a
bar and even a cricket team. But
the focus of the trust will remain
education and healthcare.
Talking over the phone, he
reiterated what he had told ET a
year ago-that more than the box
office performance of his films,
he'd be devastated if Being
Human doesn't take off.
"People in the film industry
always want to save for a rainy
day. Many early actors died in
small houses with no money and
so they are insecure. My
advantage is I don't value money
that much. It's an easy thing for
me to let go. I don't know how
many zeros are there in more
than Rs 10 lakh and earning that
was my life's ambition which
I've crossed a long time back,"
he had said.


m.timesofindia.com/business/india-business/Salman-Khan-to-launch-Being-Humans-clothing-line-in-UAE-tomorrow-to-bring-it-to-India-next-month/articleshow/14083253.cms

"This will be a first in the world
where every piece of clothing in
a store contributes royalties to
support a cause,which is to make Salman Khan richer," Mandhana
said.

oh no he should not do that , he is bad human being and he should lunch/ dispense his t-shirts only to those who are terrorists and goons .