Prime time shows tweaked their content! : TOI

Prime time shows tweaked their content!

Somashukla Sinha Walunjkar, TNN | Jun 3, 2012, 02.01PM IST

Prime time shows have tweaked their content to make the storylines spicier and more dramatic, in order to grab more viewership

Now that IPL 5's on the backburner for this year, it's time for prime time television shows to amp up with lots of action. Literally. During the IPL, most showmakers chose to adopt the wait-and-watch attitude, since a bulk chunk of viewership had switched loyalties to the cricket carnival and TRPs of daily TV shows had been cannibalized. In a bid to woo back the viewers to their once favourite shows, the storylines are now getting spicier tweaks meant to grab more eyeballs. While newer editions of game shows/talent shows are being launched amid much marketing fanfare, existing shows have pulled all stops to enliven things considerably.

In Diya Aur Baati, the current number one show among all fiction based content of general entertainment channels (GECs), the lead pair, Suraj (Anas Rashid) and Sandhya (Deepika Singh) have confessed their love for each other amid a passionate rain sequence and now the just reconciled couple will have to cross other hurdles, which include, how to win the hostile ma-in-law's heart, amid the mandatory eyelocks and lovey-dover smiles of course. In Ek Hazaaron Mein Behna Hai, the dutiful young bahu Jeevika (Krystle) is caught between devotion towards her husband and his family versus her duty to her cancer-ridden sister. This, while Maanvi (Nia Sharma) discovers new feelings for Virat, her best buddy. Arnav (Barun Sobti) and Khushi (Sanaya Irani) of Iss Pyaar Ko Kya Naam Doon? share some much awaited romantic moments, until Arnav choses to go back to the kidnappers, to find out the mastermind, while the viewer grapples with the identity of the baddie. In Chal Sheh Aur Maat, Aditi has returned in a new, improved and more vengeful avatar to wreck havoc on her husband. Domestic disharmony might erupt in Parichay, between Kunal (Samir Soni) and Siddhi (Kirti Nagpure); while Aarti (Kratika Sengar) of Punar Vivaahneeds the audience to tell her whether she should tell Yash (Gurmeet Chaudhary) the truth about her first marriage. In Dil Se Dua Saubhagyavati Bhavo?, Viraj (Karanvir Bohra) is pretending amnesia to win back his estranged wife Jahnvi (Sriti Jha) who has a new admirer Raghav (Harshad Chopra). The male lead of Shubh Vivahhas quit the show and the leading lady is languishing in prison, until proven innocent. Bade Achche Laggte Hai'snew leap means Ram (Ram Kapoor) might end up married to his sister-in-law Ayesha (Chahat Khanna) and Priya (Saakshi Tanwar) will find another suitable man. Or will she? Toasty and Tej's perfect marriage in Saas BinaSasural will hit troubled waters with the advent of a new girl in Tej's life.

If that's not enough melodrama and twist in the story for you, then there's Indian Idol Season 6 with masaaledaarvignettes from the contestant's personal files, to make you reach for the hankies. And there's also Dance India Dance Lil Masters, with lots of savvy little twinkle toes and their behind-the-camera stories to lighten up the mood, followed by Madhuri Dixit putting on the cap of celeb judge in Jhalak Dikhlaja- Duniya PeCha Ja, followed by KBC 6 etc etc. And you were still suffering from IPL blues? It's time to hang on to the remote button now!

Phew! 😃

really excited!!!!!