If you are wondering why Zee has risen to the psychological 200-GRP mark, the answer is Punar Vivah. Strategically and intelligently slotted at 10.30 pm to give competition to Bade Achhe Lagte Hain, two-week data indicates that the show on remarriage has caught on with viewers. It is averaging 3-plus TVR; a decent start. TV analysts feel that along with steady performers Pavitra Rishta, Yahan Main Ghar Ghar Kheli and Mrs. Kaushik Ki Paanch Bahuein, Punar Vivah will help Zee fight Sony and Colors for the number 2 channel slot. Another show that's also doing its bit is Afsar Bitiya at 7 pm which is steady at 1.5 TVR. But the clear winner of the pack seems to be Punar Vivah.