Explains Sukesh Motwani, programming head of an entertainment channel, "At our awards function in Macau, the NRIs wanted to meet Shah Rukh Khan. But there was also a rush to meet Indira of Hitler Didi š³and Krishna of Afsar Bitiya. They did not know their real names but were quite familiar with their screen names.š"
He adds, "Younger girls are holding the interest of the audience because the viewers recognise them by their first or second serials.