- September 29, 2011
- By .L. Chutani
As they say, all eyes are on Indian Television right now. The popularity of saas bahu sagas makes these a comfortable proposition for any channel. In keeping with this trend Imagine tv plans to introduce fresh characters and tracks into its recently launched show Dharampatni as it has not been able to grab TRP so far inspite of boasting of a stellar cast and reputed production house. An Imagine spokesperson on condition of annonymity said a similar overhaul as was done for Looteri Dulhan might be tried on Dharampatni if TVR do not pick up.The other new offerings on the channel Preeto and Dwarkadeesh Bhagwan Shree Krishna have been able to garner fair ratings with Dwarkadeesh emerging as Imagine topper in the latest ratings.
On the other hand Sony TV continues to rule the charts
'Bade Acche Lagte Hai' has been consistently delivering 4-5 TVR for the target group C&S 4+ in the Hindi speaking markets. Sony Entertainment has not seen such high numbers from a fiction offering in the last few years. The show comes from Ekta Kapoor's Balaji Telefilms
another fiction offering doing well for the channel is 'Saas Bina Sasural' that has been delivering a comfortable 2-3 TVR for the channel in recent days.