Article - LTL pips 'YRKKH

If one were to ask what drives Colors, then the answer would lie in the word B-U-N. B for 'Balika Vadhu', U for 'Uttaran' and N for 'Na aana is des laado'. The three shows are the pillars of Colors. When they developed cracks (low TRPs), the Colors foundation has naturally suffered a jolt.

If one of these shows struggles to hold its ground, Colors have found a fourth pillar in form of Playtime Creations 'Laagi Tujhse Lagan'. The show clocked a TVR of 4.9 to beat slot leader 'Yeh Rishta Kya Kehlata Hai'.

One of the reasons why Colors have failed to be undisputed number one GEC is because the channel has failed to produce any hit fiction at the 9 and 9.30 pm slot. The performance of 'Laagi Tujhse Lagan' (9.30 pm) will definitely please the channel.

Not only has 'Laagi…' emerged as the new slot leader, but it is rated number two on Colors, beating the much hyped 'Balika Vadhu' (4.6). Interestingly, unlike a 'Balika Vadhu' or 'Uttaran', 'Laagi…' didn't really have any high drama. The present track sees Nakusha (Mahhi Vij) and Dutta bhau (Mishal Raheja) lost in a jungle. Though the channel did beam a teaser which lead one to believe that Dutta bhau might finally see the true 'color' of Nakusha.

'Laagi…' opened the week with a TVR of 3.2, moved up to 3.9 and 4.3 on Tuesday and Wednesday, before touching 4.9 on Thursday, July 15. 'Yeh Rishta…' through the week could only go as high as 4.6 on Wednesday, July 16. The former airs from Monday to Thursday, while the latter is five-day-a-week show. Zee TV's 'Agle Janam Mohe Bitiya Hi Kijo' continued to lose out to 'Laagi..' and 'Yeh Rishta…', fetching an average weekly TVR of 3.1.

Earlier, there was some murmur that in order to create a slot for 'Fear Factor', the channel might shift 'Laagi…' to a new slot. However, with 'Laagi…' now showing promise, Colors will let it go untouched.

---Mayur Lookhar / TellyCafe.com

thanks for the article........thats great news........that might make colors to rethink of telecasting LTL on fridays.......it'll be really good for the channel........why do the channel heads are so blind........they could not see LTL's popularity.........

wowwwwwwww LTL ROCKSSSSSSSSSSS thnaks 4 da info.

wow that's really great...laagi tujhse lagan is really different serial from all other shows....thanks for the post

thanks for sharing sinak. I really hope that the channel realizes that LTL is worth the show to promote and not a show to mess with but I'm sure the channel is just not interested. No wonder the show is still aired Mon- Thurs. I really want this show back on fridays.

Originally posted by: chandanafan

thanks for sharing sinak. I really hope that the channel realizes that LTL is worth the show to promote and not a show to mess with but I'm sure the channel is just not interested. No wonder the show is still aired Mon- Thurs. I really want this show back on fridays.

Yea even i want them to show on Fridays.

great 2 know that is doing so well. and why on earth would colors shift Laagi? Did they mean shift to an afternoon/ evening slot or to another prome slot?😡 There are other shows on Colors' prime time which don't do better than LTL. They are the ones that should be shifted. Unless the shift was supposed to give us five days until Fear factor finished. But even then, I dont want the slot to change. Oh and please edit the thread title so people know its and article. I almost skipped it. Thanks for sharing

OMG!!! That is amazing!!!! 😃

Thanks for sharing.........LTL rocks !!!!!!!!!!