HOW DO DE CALCULATE???

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neha mehra

@rinku4u

Dazzler

+ 2

Posted: 17 years ago

frnds do u knw how do de come to knw abt the TRPs means i have checked all the 4ums of NDTV & DV has max no of threads. so how can de end it?????

& in SBSor aaj tak its always said dat dere chem rocks

i mean den wats the prob???

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Rati Gupta

@RatiG

Rocker

+ 4

Posted: 17 years ago

no idea..may be hw much the seril is being whatched..

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koolsam

@koolsam

Explorer

Posted: 17 years ago

Gross rating points (GRPs) / Target Rating Points (TRPs) are chiefly used to measure the performance of TV-based advertising campaigns, and are the sum of the TVRs of each commercial spot within the campaign. An ad campaign might require a certain number of GRPs (TRPs) among a particular demographic across the duration of the campaign. The GRP (TRP) of a campaign is equal to the percentage of people who saw any of the spots, multiplied by the average number of spots that these viewers saw.

Source:http://en.wikipedia.org/wiki/Television_Rating_Point