Originally posted by: Time_to_move_on
Didn't they anticipate this before? They could have shown us a realistic story of 4-5 months, instead of this crass Sonali.
@Simple: Since you know the revenue of Appnapan, how come Balh2 is surviving because even a 0.5 trp show cannot earn more than 40L per week. Plus, that show looks more expensive.
@bold- Appnapan generated 5k in it's debut week followed by 2-3 lacs till mid July which was later increased to 8 lacs after they got dual time slot. (6.30- 2lacs + 8.30- 6 lacs). Initially, Appnapan was sponsored by Dollar but due to low ratings it backed out during Mahasangham episode. Later Wow skin care started sponsoring it which isn't a known brand, hence it also withdrew, presently it is sponsored by Wolks Taigun.
I started following this revenue thing after Appnapan was launched. At that tym Balh2 had 12-18 lacs per week income which has recently dropped down to 8 lacs(same as Appnapan)
Recently after completing 1 year, Balh2 sets has been shifted to a smaller set for cost cutting.
Balh2 has a extra income from YT , it's videos garner 60-70k views in a span of 1 hour whereas our show has maximum reach of 120-130k even after a month.
On sonyliv app also Balh2 is in demand and remains in top 12 in onlyn Trp.
With each Balh2 off air news, actors pay is cut. Recently Disha charges 75-80k per episode whereas Nakul charges 90k. Generally BT leads charge more than 1.25 lacs per episode, but wid each off air news, cost cutting is done in actors pay. That's how they r surviving..
KBC is also going offair in Dec 1st week, owing to heavy losses, its total income is 18-24 lacs and it has got captured 3 prime time slots. But makers have thought of replacing it wid KBC junior, but Kbc has got some vry very good sponsors.
Edited by simple65 - 2 years ago