What went wrong with EK's plan - A Case study - Page 2

Finally somebody talked about Tapur Mahesh track.I still cant understand why they were neglected.In fct post leap there was an artocle that there will be a triangle of Mahesh Tapur n his greedy wife.But even that was scrapped

Originally posted by: surbhi1995

I said it earlier and will say it again?main problem is inability of ekta and her team to understand star crossed lover concept.

They tried to start a beautiful and innocent lovestory of normal boy and normal girl with absolutely no past baggage.Everything was beautiful with the start.

But then ekta failed to understand that to continue rail ki patri concept,third angle is not necessity.

There were zellion of practical problem between anupre which could never let them together like their financial status difference,mohini and veena conflict,anu and pre different approach for life ,anupre decided to sacrifice with mutual understanding to support their family and list continue.

But by going to ekta love for drama,dhaga marriage great concept.it actually gave kzk much needed success.After end of komo1 track,separation of anupre due to above mentioned reasons and pre struggle to make an identity of her own.

Even premarital pragnancy could have been dealt in much better way.lije pre coming in front and saying yes she is pragnant and she is not ashamed of it.She will give birth and raise her child with her head held high

But no cvs bring a misfit character and try to fit him in every possible way except for organic way.

Ekta believed that nostalgia for previous bjaj is enough for bjaj and bapre acceptance which is absolutely not possible.Thats when the entire calculation according to itv std went wrong,bjaj character is biggest nightmare for kzk.his character was not accepted by audience and ekta could not accept it.

Finally sp pressure for trp,ekta obsession for iconic(not deserving) and rail ki patri concept,constant Butchering of anupre in this process,continuous neglect of subplot like tapur Mahesh (Mahesh was interested in tapur),shivi 's finance.

So in the end ekta got gems like parth and Erica who did amazing job.But ekta never actually utilised their potential .

EK didn't have a story plotted & planned out before she started. she was relying on nostalgia & the popularity of the leads to make it work. there was no story whatsoever 😳it was just a rinse & repeat cycle, there's only so many times you can watch the same negativity over & over again as for AnuPre whether they could sustain the show on their own is debatable 🤷‍♀️ i mean they were never shown as a couple without a 3rd angle. they were never on their own, it was either AnuPre with Komo or RB or Viraj etc. the CV's had a warped idea off a 3rd angle being the only kasauti that could sepearate them & ran with it.

although i loved KSG's RB he was unnecessary here. they had no idea how to use him 🥺. if they had gone the route of AnuPre against RB then he could have been a really tough kasauti for the lovers. (i don't think that that a love triangle was ever attempted as Prerna never even considered moving on or loving anyone besides Anu 🙄).

they had so many great actors but failed to utilise anyone or create any interesting subplots. they were obsessed with revolving everything around AnuPre, no matter how illogical & absurd it's not a wonder it didn't work 😆

I will agree that 8 PM slot typically is a tough one, but many shows in harder time slots: saath nibana at 7 pm and yeh hai mohabbatien initially at 11 pm slots fared well.

KZK2, had the name brand advantage, EK advantage and also huge promotions. SRK promoted the show! Many shows that you mentioned in the same slot, didn’t have that advantage, rather fared based on substance.

But, despite the logistical challenges this show had a chance. They did get the ratings when Hina and KSG played their respective characters. The issue was that they didn’t have a consistent story or a story arc planned. What was each characters purpose, how did they contribute to the story? Most successful shows have a narrative, an arc for main leads.... and they establish a premise that compliments that. KZK2 had none of that.

A always said he loved P, but why? The reasons were never shown via sub tracks. Mohini hated P for a very superficial reason. How was she proven wrong, that she should judge the character of a person, or proven right that A and P weren’t good for each other? I can do this for so many characters including Bajaj. They dropped his back story, changed a man who married a woman for his daughter to ignoring her cuz.,,why??? Lol.

The villains.... Komo 1 literally had no reason to hate P and love A. None. Weak triggers, far fetched reasons to hate or kill someone doesn’t help the cause.

But the biggest damage to this show was the pandering. It was near impossible that this show run for 8 years. So, They should have picked a ship and not pandered with lame romance scenes between each ship, atleast not that obviously. It made P look dumb, and weak and as if she didn’t know her mind. If you think about it, she had no issues being called MRS BAJAJ for 8 years, using his money for her supposed revenge till the last weeks worth of episodes. They acted like a perfect couple, and then poof, just went over to A. She never held A to task for pushing her, not communicating with her. Just, after every separation track, it’s 2-3 lovey doves scenes and move on to next marriage with anyone else.

Anyways,,,,, I can go on and on. But the reality is the show died a quick sudden death not only because it was a tough slot, but due to various factors like story , narrative, etc that would have ideally helped to overcome logistical challenges and incentivized the viewers to watch the show.

Originally posted by: oa2019

EK didn't have a story plotted & planned out before she started. she was relying on nostalgia & the popularity of the leads to make it work. there was no story whatsoever 😳it was just a rinse & repeat cycle, there's only so many times you can watch the same negativity over & over again as for AnuPre whether they could sustain the show on their own is debatable 🤷‍♀️ i mean they were never shown as a couple without a 3rd angle. they were never on their own, it was either AnuPre with Komo or RB or Viraj etc. the CV's had a warped idea off a 3rd angle being the only kasauti that could sepearate them & ran with it.

although i loved KSG's RB he was unnecessary here. they had no idea how to use him 🥺. if they had gone the route of AnuPre against RB then he could have been a really tough kasauti for the lovers. (i don't think that that a love triangle was ever attempted as Prerna never even considered moving on or loving anyone besides Anu 🙄).

they had so many great actors but failed to utilise anyone or create any interesting subplots. they were obsessed with revolving everything around AnuPre, no matter how illogical & absurd it's not a wonder it didn't work 😆

You truly are a patient person. To make sense of what works and what doesn’t EK just has needs to watch this lazily written last track. Are these really the best writers in her stable? (Best need not be logical, they can just be the TRP fetching writers). So lazy was the writing that they wanted to absolve Anurag in the first 5 episodes post leap. No suspense, nothing to hold back the audience, the whole Why he pushed her was made to look so ridiculous. Prerna was clearly wronged but was given no agency whatsoever, why would people watch on TV? Of course, you could absolve Anurag but why do it at the expense of other characters. And that according to me is the core issue, there is only 1 brain in the show. Only 1 character is allowed to think and process, make sense of events. Komolika and Bajaj are integral to the journey but do they have to separate the leads by marrying them? I also think the replacements hurt the show, not all characters are accepted as face swaps, and it is unfair to the new actor.

EK over-relied on her marketing team, good or at least decent content will still be watched. All the effort to promote the last track could have been used to hire better writers. Why stick to her creatives, there are umpteen novel writers in India. They would have written something more suitable to attract the young fanbase of her leads. That is how you attract fandoms, by giving them a decent story, not by wholly relying on the actors` fan to rescue TRPs.

Also, they could have cut down on these huge families. Should have kept only the parents and 1 or 2 siblings each. The more you have the worse it becomes, especially true for Prerna. A sensitive person like her just ran away leaving behind her mother and siblings, because the writers treated them as plugs and not characters. It further made Prerna, the character unrelatable, which sane person would not try to meet their mom having undergone so much trauma?

I don’t know if this slot was bought or not, is there some article which says this, or is this just grapevine?

Originally posted by: grace4317

After reading through EK's initial IV during KZK2 launch, on how she is scared to launch her shows in prime time slots and latest Eri's IV on how 20yr-old theme will not work now, I decided to do an exercise on the shows that were running on Starplus at 8pm before KZK2 aired. Starting from November 2016 to September 2018, 4shows were aired and none of them could cross the 200mark. And if we go back further by 2years, from 2014, only 2 shows, Ek Hasina Thi(216 episodes) and Siya ke Ram (326 episodes), crossed the 200 mark. The 8pm SP audience were not anymore patient enough to sit through more than 300episodes for a show and to add to it, the Colors show at the same time was already ruling the charts. EK should have taken these factors into consideration before booking the time slot for 2years and that too for a reboot show, which itself had its own risks. Because, even with KZK2, till 200 episodes the TRP was almost consistent. So, instead of planning for a 500-600episode show, she should have limited it to 300-350 episodes, especially when she had nothing to show instead of repeating shaadi, kidnapping, hospital, police station etc. Instead of rinsing and repeating tracks, she could have easily showed the same ending (if her plan was to kill KomoJaj this season) within 350 episodes, with a very crisp and planned writing. If not, she should have atleast ended the show with Sneha's birth, which happened around the 380th episode. KomoJaj would have been still alive and she could have come with a next season or spinoff sometime later, if she was so particular in showing story of KauKii and Sneha as Basus. Because, except for Aamna as Komolika and the new faces, the leap didn't do any good to the trio's character(Anu, Prerna & Bajaj) & the respective actors, PH, channel or viewers. Instead, the trios character was butchered further and all 3actors got disappointed. The actor's and viewers could have been spared from all this torture and EK wouldn't have had to face the disappointments & losses she had to face in the post lockdown phase, had she not been the ziddy woman she is. 🤦🏻‍♀️

@shruthi, @surbhi and @oa2019 - I agree with the lack of story part. But, my post was on EK missing to gauge the audience's pulse before she forayed into booking a time slot for 2years, when she didn't even had an idea what to do within this timeframe. She didn't have an idea what to do after 200 episodes, and that got reflected in the whole execution, starting from ek chat ke neche. Overconfidence and lack of planning is what led to the downfall.

Originally posted by: TakingAStand2

Anyways,,,,, I can go on and on. But the reality is the show died a quick sudden death not only because it was a tough slot, but due to various factors like story , narrative, etc that would have ideally helped to overcome logistical challenges and incentivized the viewers to watch the show.

This is infact what I too had meant. Lack of planning and overconfident about audience's taste of choices..... This is where she lost it.

Originally posted by: Brule

You truly are a patient person. To make sense of what works and what doesn’t EK just has needs to watch this lazily written last track. Are these really the best writers in her stable? (Best need not be logical, they can just be the TRP fetching writers). So lazy was the writing that they wanted to absolve Anurag in the first 5 episodes post leap. No suspense, nothing to hold back the audience, the whole Why he pushed her was made to look so ridiculous. Prerna was clearly wronged but was given no agency whatsoever, why would people watch on TV? Of course, you could absolve Anurag but why do it at the expense of other characters. And that according to me is the core issue, there is only 1 brain in the show. Only 1 character is allowed to think and process, make sense of events. Komolika and Bajaj are integral to the journey but do they have to separate the leads by marrying them? I also think the replacements hurt the show, not all characters are accepted as face swaps, and it is unfair to the new actor.

EK over-relied on her marketing team, good or at least decent content will still be watched. All the effort to promote the last track could have been used to hire better writers. Why stick to her creatives, there are umpteen novel writers in India. They would have written something more suitable to attract the young fanbase of her leads. That is how you attract fandoms, by giving them a decent story, not by wholly relying on the actors` fan to rescue TRPs.

Also, they could have cut down on these huge families. Should have kept only the parents and 1 or 2 siblings each. The more you have the worse it becomes, especially true for Prerna. A sensitive person like her just ran away leaving behind her mother and siblings, because the writers treated them as plugs and not characters. It further made Prerna, the character unrelatable, which sane person would not try to meet their mom having undergone so much trauma?

I don’t know if this slot was bought or not, is there some article which says this, or is this just grapevine?

The leap itself was not at all needed. It just left everyone bitter with the developments, except for Aamna aka Komolika who got lots to perform after the leap. Rest, noone is content with the way it ended, including EK herself. I hope this will be a lesson to her not to be overconfident with her marketing team as well as senior writers.

Regarding, the slot booking, i haven't read any article on it. It was discussed here in the forum many times. That's it.

Originally posted by: grace4317

@shruthi, @surbhi and @oa2019 - I agree with the lack of story part. But, my post was on EK missing to gauge the audience's pulse before she forayed into booking a time slot for 2years, when she didn't even had an idea what to do within this timeframe. She didn't have an idea what to do after 200 episodes, and that got reflected in the whole execution, starting from ek chat ke neche. Overconfidence and lack of planning is what led to the downfall.

That's the point grace.she was overconfident about acceptance of bjaj and bapre due to nostalgia of last season.Thats why marriage was rushed and executed so badly.After 200 episodes all she think was since bjaj and bapre were accepted 20 year back.so Audience will outrightly accept them without any story and characterisation.Even for bjaj there was nothing.he was just a showpiece in the show.come and give some weird dialogue (which were merely audible) and that's it.

I personally feel if and only if ekta did not follow the S1 route of bapre wedding and forced moving on of pre,instant love of bjaj,instant pre being over sweet with bjaj,no fightback from prerna.then Audience might not have rejected bjaj and bapre so badly.noone was interested in watching middle age guy blackmaling a young pragnant girl and girl is accepting it like it's the best thing in the world.even erica felt this was the point where show started to loose it's loyal audience and after that also same third angle repeat.

And lastly she again tried to do same stuff of 20 year back with anuneprekokyunmara.Again audience gave their Verdict by rejecting bjaj and bapre.

Parica as anupre were beautiful and amazing.they had great potential but it never got utilised properly.that too it's bcoz of their hardwork show worked for 2 years.otgerwise who knows the way story was written after 200 episode what would had happened with kzk.

But I m glad that now parth and Erica will move on and do better stuff which actually deserve talented actors like them.

Originally posted by: Discolights

I haven't read the post but replying based on the thread title. Ekta went wrong right at step 1 i.e. selecting appropriate actors, especially leads. Though I am not at all impressed with any aspect of the leads but actors playing leads would have made slight sense if it was a show where it was all about friends and masti and some lighy hearted fun (though Prerna made me cringe when she over did her act every time she tried to act cute n all).

For a show that supposedly need characters to grow and attain a certain level of maturity, lead actors failed miserably to emote and build connection with the audience. Based on my experience here on IF whatever support was extended was mostly because of fans and not because of what was going om screen.

Also, for other characters the actors selected were highly experienced and knew what their craft well. Therefore, it didn't take much of an effort for them to over shadow leads. That became a problem as CVs had no other way to delibrately ruin the other characters to somehow keep leads relevant in the show because it wasn't difficult for leads to get lost in the background when such powerful performances happened in some of the scenes (rare but some actors did give some great scenes). Just because leads could not perform, that made CVs to not let other actors who could.

Wish they had lead actors who could act or at least learned while the journey. This has to be the first show where lead actors became worst in terms of acting as the time went by.

How I wished you would have read clearly what was the title and what I had posted. My post was about what went wrong with EK's PLAN to run the show for 2+ years... Not, what went wrong with the SHOW. Had you read it, you would have understood that half of the complaints you made in your post is irrelevant w.r.to what I had written. Not everything has to be about actors or characters everytime. Also, I hope you have watched the show from the beginning before ruling out the lead actors of the show. Some actors get bored doing monotonous things, like how it was in KZK - Duppatta/Sindur drama, Shaadi/Celebration at BB with pakka one dance number, Kidnap, hospital, police station or court sequences. Even we AnuPre fans had started trolling CVs with flying duppatta & sindhur udayiye posts. And to top it all, the overdose of negativity and villainous acts in the name of kasautiis. In such a situation, if the lead actors got bored and didn't wanted to continue with the show & it got reflected in their scenes.....I don't think that is the time to evaluate their skills/calibre. Even in our workplaces, we don't perform the same 365 days. And if our bosses are to evaluate our performance based on our bad days, would it be accepted. It is said KP and KSG were best in their previous shows. But, if those who saw them only in this show, start to rate them as bad actors, would it be right? So, when we put out our thoughts, we need to take care of various aspects. Parth and Erica are fabulous actors; but they are made for finite shows only. Parth had clearly told the same to EK while he accepted KZK and the storyline narrated to him didn't include Aparna, Sampada & all, as he didn't even know that Anurag had married 4times in the previous season when asked during KZK2 launch. Even Eri that time had said KZK2 will be having new generation flavour. It's EK's fault if she didn't keep the promise she gave them and decided to play with lead's characters as per her whims and fancies. Still, I would say Parth did justice to his role until the end in the best possible way he could. Eri too would have made the character memorable, had she been given a well written character like Komolika. EK and CVs having no story to tell is not the fault of lead actors. Fans of characters who enter for specific tracks alone, will not understand how bored they would have become doing rinse & repeat tracks.

Ending this conversation here. Would not want to discuss further on the same.