This is soooo trueeee......couple popularity is what takes you above.....kuch log samajhte hain ....kuch log nahi.....when couple fans hote hain.....individual fans tab bhi hote hain......but if there is no couple.....no that kind of popularity is there......i have witnessed this in the last decade with my fav actress rati pandey......when she did miley jab hum tum.....MayUr were extremely popular.....and so was she but then she choosed all female centric stuff right from hitler didi, begusarai, porus, and now devi adi parashakti and nothing is similar to the popularity she got there....instead she is lost ....even when she is now working continously......her popularity has also died down because she took a career break of 2.5 years due to personal issues......but it never came back because she never did a love story after that......love stories only gets the audience connected......the couple craze is very important ......sidnaaz already have that craze for them.....they should utilize it completely.Ok lets b a little practical..
These days whether films or Tv ,both medium runs on popular jodis unless u r a huge star like khans ..
So solos need to realise that when a jodi is popular then theres nothing wrong in doing multiple projects together and cash on that popularity as a brand ..
Sidnaaz is now a brand and is being compared to huge brands like deepveer or virushka ..so if they work together it will b profitable fr both as actors hv very small shelf life ..
Those solos who say oh sid is popular alone and dont need sana or sana is popular alone and dont need sid r just being delusional here bec thats not how showbiz works ..If individual popularity can give work to your idol then shilpa shinde , gautam gulati , gauhar khan etc would b huge stars today instead of sitting on twitter and hogging limelight via controversies 😆..
In fact even barun sobti flopped when he went solo whereas he was a craze when he came with sanaya as jodi and same with sanaya too as her solo projects all flopped..Both never valued the popularity that their pairing got and thought going solo will give them equal popularity ..Today both r sitting jobless in their home or doing some flop web series here and there ...Same goes fr lot of other hit jodis like Gurti , Harshad-Jen etc etc ..All rocked as jodi but flopped when they went solo ..
Its not like u can never go solo but when as a jodi u r currently in limelight then u need to b intelligent enough to cash on it till the craze lasts ..Once the craze goes down , u always hv option to do solo projects..
Why srk brcame a star bec he cashed on his jodi with kajol at the right time and kajol did same too ..Why Ranveer is star today bec he cashed on his jodi with deepika at right time and deepika did same too ...Cash on the pairing when its hot in market ..
Thats exactlty what Sid and Sana r doing and rightly so ..
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