Reason for colors support to Shukla?

What is the reason behind colors support to Shukla I never understood it like season 7 I understand kohli and tanisha getting support because of family connection but it is a mystery for me shukla getting so much support from the chanel what do you think is the reason behind this support not only bigg boss he got support in every reality show be it jhalak or khatro ke khiladi why ?

Even I tought so during Jhalak & Khatron... specially Khatron he used to get easy chances on tasks.

There ust be soe big level connection.