EXCLUSIVE: Yash Raj Films To Distribute Shah Rukh Khan's Zero Overseas

Zero is undoubtedly one of the most
awaited films of the year, and the pre-
release excitement around it is one of the
best for a Shah Rukh Khan film this decade.
The posters as well as two short teasers got
a positive response from the audience, who
are now waiting for the superstar to unveil
the theatrical trailer on his birthday i.e. 2nd
November 2018. With approximately 3
months left for the film release, our sources
have confirmed that the producers, Red
Chillies Entertainment have locked the
overseas distribution deal of the film.
"Zero will be distributed in the traditional
overseas markets i.e. USA, UK and UAE by
Yash Raj Films, who are the best in business
when it comes to networking with the
exhibitors across the globe. A lot of Shah
Rukh Khan films in the past have been
released abroad by YRF, and Zero would be
no different taking the tradition forward.
The two have entered into a profit-sharing
agreement for the overseas income, which
is the usual norm of releasing films
abroad, confirmed a source close to the
development.
EXCLUSIVE: Yash Raj Films To Distribute Shah
Rukh Khan's Zero In The Overseas Belt!
Talking about the domestic distribution
rights, the source revealed that the talks are
still on with multiple studios, however there
is a strong possibility of Shah Rukh Khan
distributing the film via his own company,
Red Chillies Entertainment. "Team Zero is in
talks with Eros International for the sale of
domestic distribution rights, however there
is a strong possibility of the film getting
released by Shah Rukh Khan using his own
network in India. The studio, Eros
International is in the forefront among the
other studios because of their relations
with director, Aanand L Rai however the
deal is still in discussion stage. We shall get
a clarity on the domestic distribution rights
within a month or two, concluded the
source.
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Zero is commanding fantastic reports
within the trade and is expected to bring
back Shah Rukh Khan's audience in the
cinema hall after a few failures in the recent
past. The visual effects are said to be path-
breaking for a Hindi film, however Aanand L
Rai and Shah Rukh Khan have clarified at
multiple occasions that more than the VFX,
Zero is a story that celebrates 3 incomplete
characters essayed by Shah Rukh Khan,
Anushka Sharma and Katrina Kaif. The
much-anticipated film is confirmed to hit
the big screen on 21st December 2018.
There have been a lot of reports around the
Chinese release of Zero, however there has
been no official announcement made about
the same. An update on the Chinese release
of the film shall be given only after the film
release in the traditional overseas market.
That being said, it is almost certain that
team RCE will make complete efforts to get
the release in China in the first quarter of
2019 and make the most out of the massive
market that has opened up for Indian films.

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