Gold showed decent growth of 25% on Friday to collect 10 crore nett and take its three day numbers to 43 crore nett plus. The film has managed to jump above Satyameva Jayate in some mass circuits for the first time since release. The main plus is the film has gone up from the previous day which saw a very heavy decline in business which was actually scary but probably came as the first day it probably put up higher numbers than it should have.
If the film remained flat like Satyamev Jayate on Friday it would have been trouble but now goes into the weekend with potential for more growth but that remains to be seen as a part holiday could have helped on Friday. Its a decent trend and if the film could build on it then it can sustain well at the box office.
The first three day business of Gold is as follows.
Wednesday - 25,25,00,000 apprx
Thursday - 8,00,00,000 apprx
Friday - 10,00,00,000 apprx
TOTAL - 43,25,00,000
Gold was behind Satyameva Jayate in six circuits on the first two days but now that has come down to four circuits with one circuit almost the same and Gold could lead there on Saturday.
It is doing best in East Punjab, Delhi, Mumbai, Kolkata and Bangalore but the next two days are crucial for a good five day tally and a good trend will be a good sign for the all important weekday business.
Satyameva Jayate grossed 7.50 crore nett on its third day to take its three day total to 33.50 crore nett. The film could not grow on Friday after the fall on Thursday but still the overall collections are pretty good due to that big opening day.
The film is doing better in mass circuits but Gold went in the lead in Rajasthan and Nizam / Andhra on Friday for the first time when Satyameva Jayate had a healthy lead in these two on Thursday. The film is going to be about the mass circuits like CP Berar, Bihar and CI going forward as the bigger circuits like East Punjab and Mumbai are going to find it tougher due to the lack of growth on Friday. The huge plus is that a film has a good total under the belt already so even limited growth over the weekend will do for the film.
The first three day business of Satyameva Jayate is as follows.
Wednesday - 18,50,00,000 apprx
Thursday - 7,50,00,000 apprx
Friday - 7,50,00,000 apprx
TOTAL - 33,50,00,000 apprx
Saturday had a few areas having a holiday due to the death of an ex prime minister and in Mumbai it was holiday for the Parsi New Year and despite these advantages the film could not go up which could turn out to be a problem in the long run though that remains to be seen.
The collections over the last two days are on the expected lines for Satyameva Jayate but that hugely surprising Independence Day numbers puts its in a good position after three days.
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