entrepreneurship, Salman Khan is planning
to make his own style of change in the
world of films. Now, the latest on that front
is that he is planning on starting his own
theatre chain. While he has already turned
distributor for Race 3 as well as his other
production Loveratri, he has taken his
dream for theatre chains a step ahead by
already kicking off the construction of the
first theatre from that chain in the outskirts
of Mumbai.
From entering the TV zone to giving
opportunities to new talent, Salman Khan
has been dipping his hands into various
aspects of business. But it seems that none
of these were an impulsive decision. In fact,
the plan for the theatre chain which has
apparently been named Salman Talkies has
been in the making since two years. What is
unique about this particular chain is that
the tickets given here would be tax-free
making it available to the masses at
subsidized rates too. The actor also plans to
give away free tickets to children from
underprivileged backgrounds.
As mentioned before, the aim of Salman
Talkies is to make movies available to all at
affordable rates, especially to the poor. The
superstar also believes that the reduction in
ticket prices at single tier regions can
positively help films. He has stated in
reports that the prices which are as high as
Rs. 400 to 500 in these regions should be
reduced to Rs. 200-250 during weekends
and Rs. 120-150 during weekdays. He
believes that this will act as a crowd puller
in many regions.
Salman Khan agreed that although he has
been planning this project for a while, it has
taken him longer than expected. He
reasoned that some logistical details were
involved that caused a delay.
Besides this, if there is yet another thing
that the Dabangg star has asserted is that
none of the theatres will be located in plush
areas of Mumbai like Bandra or Juhu. His
aim is to reach out to smaller towns. Hence,
the project will kick off in Maharashtra, in
the outskirts of Mumbai city. Salman Khan
has also divulged his plans of expansion as
he expects to take his venture to other
states, may be in the next 10 years.
http://www.bollywoodhungama.com/news/bollywood/turning-distributor-race-3-salman-khan-launch-theatre-chain/.
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