Judwaa 2 : Reviews & BO Thread

Advance Booking Numbers Indicate A Huge Opening For Varun Dhawan Starrer Judwaa 2

27 Sep, 2017 - 12:30 PM | By Surya Gune

Varun Dhawan, Jacqueline Fernandez and Taapsee Pannu starrer Judwaa 2 is inching closer to the release. The songs and the trailer of the film have created immense buzz about this revamped version of 1997 blockbuster Judwaa. The anticipation about the film is at all-time high now which has resulted in promising advance bookings in theatres. With extra-ordinary trend of collections already, the film is all set to open to huge numbers on Friday.

After the makers opened advance bookings across India on Sunday, Judwaa 2 has started garnering love from audience and recorded superb collections across territories. Exhibitors and distributors are thrilled with the trend as the film promises to end the bad-patch of the box office.

While speaking about this amazing response, Kamal Gianchandani, CEO PVR Pictures said, "Varun is an extremely likable star and is the biggest youth icon of the country. The advance booking numbers only go to show this as there is huge demand from across all territories.

"The advance booking of Judwaa 2 has been very promising and is amongst one of the strongest response that a film has received in recent years for a partial holiday period. We are expecting a very good weekend and hoping the movie will get in good footfalls across all INOX multiplexes, added Rajender Singh, Chief Programming Officer, INOX Cinemas.

The exhibitors are predicting that Judwaa 2, will make a success story because of its appeal to audience across age-groups. They think that because it is an out and out entertainer for the family, it will receive positive response across all sections of audience.

Also read- Judwaa 2 Box Office Collection: prediction and budget analysis

Devang Sampat,Director of Strategic Initiatives- Cinepolis, said, "Judwaa 2 is showing tremendous buzz and advance booking is strong across our 300 screen Pan India. Looking forward for a blockbuster week with extended holiday on Monday.

Balakrishna Shroff, Director of Shringar Films gave more insights and stated, "Gujarat has traditionally been a superb market for comedies and looks like Judwaa 2 is set to take a big opening thanks for the content and the youth appeal of Varun Dhawan. The advance booking is extremely strong. This is definitely going to bring smiles back at the BO.

Judwaa 2 is directed by David Dhawan and is slated to release on 29th September, 2017.

Bollywood Hungama News Network

Wed Sep 27 13:42:11 IST

Varun Dhawan starrer Judwaa 2 is set to record a big Friday collection fuelled by strong advance bookings for the film. The makers of the film opened advance bookings across India on Sunday and Judwaa 2 has recorded superb collections across territories. Exhibitors and distributors are thrilled with the trend of the festive family entertainer that releases this Friday.
"Varun is an extremely likeable star and is the biggest youth icon of the country. The advance booking numbers only go to show this as there is huge demand from across all territories, says Kamal Gianchandani, CEO PVR Cinemas. Echoing a similar sentiment about the film's business Rajender Singh, Chief Programming Officer, INOX Cinemas adds, "The advance booking of Judwaa 2 has been very promising and is amongst one of the strongest response that a film has received in recent years for a partial holiday period. We are expecting a very good weekend and hoping the movie will get in good footfalls across all INOX multiplexes.

If that wasn't all, the exhibitors also predict thatJudwaa 2, being directed by the king of comedies - David Dhawan, will be a runaway hit with its strong content that is appealing to audiences across age-groups. This is a huge plus for an out-and-out Masala entertainer. "Judwaa 2 is showing tremendous buzz and advance booking is strong across our 300 screen Pan India. Looking forward for a blockbuster week with extended holiday on Monday, says Devang Sampat Director, Strategic Initiatives, Cinepolis.
Revenue pockets where comedies are loved are showing massive positive response for Judwaa 2. "Gujarat has traditionally been a superb market for comedies and looks like Judwaa 2 is set to take a big opening thanks for the content and the youth appeal of Varun Dhawan. The advance booking is extremely strong. This is definitely going to bring smiles back at the BO, says Balakrishna Shroff, Director, Shringar Films.

It's being said week after week but needs to be said again: the Hindi film industry is in desperate need for successful films. Week after week, the tally of flops at the box office keeps piling up. All eyes are on Judwaa 2 to see if it can end the streak of flops!

Judwaa 2 carries huge expectations for many reasons. The first and foremost reason is that it is the sequel to a 90s Hit film of one of India's biggest stars: Salman Khan. The director, David Dhawan, reprises his position again. Another reason for the huge anticipation is that stepping into Salman Khan's shoes is the rising star, Varun Dhawan. The curiosity is there to see how Varun has handled playing Salman's part.

With the burden of expectations, it gets harder to satisfy the audience. Varun Dhawan's acting style has often been compared to that of Salman Khan and Govinda, with him facing some criticism as a result. There is no doubt that comes Friday, there will be hardcore Salman fans that will watch the film, and then rip Varun to shreds for attempting to copy their hero. But, there will be another section of the audience (particularly the kids), that will love Varun's antics and the comedy sequences that unfold with the twin brothers.

Basically, the audience WOM (Word of Mouth) will be extremely divided: there will be those that love the film, and then there will be those that will absolutely loathe it. But, will that really matter when economically, those involved with the film will be laughing all the way to the bank? A strong opening day (partial holiday), combined with three more holidays in a row, from Friday to Monday (with two of those holidays being national holidays), and endorsement from the section that likes the film (again, I am particularly speaking about kids) will result in a huge money spinner for those involved!

The opening day of the film will be very strong, on the merit of quite a few factors: the Judwaa brand (made popular by one of India's biggest stars, Salman Khan), David Dhawan as the director again for the sequel, a partial holiday for Maha Navami in a few places (may also dent collections due to festivities, but impact shouldn't be huge), and songs that have become chartbusters in their re-created versions, such as Chalti Hai Kya 9 Se 12, Oonchi Hai Building, and an original song as well, Suno Ganpati Bappa Morya. The minus points are the heroines. Jacqueline Fernandez hasn't been able to capitalize on her popularity after films like Murder 2 and Kick, and she recently starred in one of the biggest box office disasters of the year, A Gentleman. As for Taapsee Pannu, not many may even be aware of who she is, as she hasn't starred in any major box office success yet. Nonetheless, the Judwaa 2 is set for a very solid opening day. Salman Khan's cameo appearance will help attract viewers as well.

The film has no competition for three weeks until Diwali when Golmaal Again and Secret Superstar release. The public WOM that Judwaa 2 will carry will be enough to make the film a huge winner at the box office when you take into consideration the strong initial combined with holidays and three open weeks.

My Box Office Predictions for Judwaa 2:

• Opening Day: 16.5 crore nett
• Opening 4-Day Weekend (Fri-Mon): 70 crore nett
• Lifetime Collections: 125 crore nett
• Overall Verdict: Super Hit

The article has been written by Bobby Sidhu who is a box office enthusiast and have an internship in a tax firm in Canada. You can follow him on Twitter Bobby Sidhu.