Celebrity brand value

Queen.JYO

@Queen.JYO

Explorer

Posted: 9 years ago

Bollywood steals show on celeb ambassadors' list

By Shambhavi Anand, ET Bureau | Updated: Nov 01, 2016, 12.58 AM IST

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READ MORE ON Virat Kohli | Shah Rukh Khan | Sachin Tendulkar | MS Dhoni | Deepika Padukone

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eating_orange

@eating_orange

Voyager

Posted: 9 years ago

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hasini009

@hasini009

Achiever

+ 13

Posted: 9 years ago

@TM: change the title to' SRK tops & Salman at 4th in Brand Value list' or 'Deepu's brand value is bigger than Salman' 😆

tab dekho ATBB ho jayegi ye dhaaga

Edited by hasini009 - 9 years ago

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Eggon_Snow

@Eggon_Snow

Sparkler

+ 6

Posted: 9 years ago

Making waves despite no releases...that is my girl👏

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Eggon_Snow

@Eggon_Snow

Sparkler

+ 6

Posted: 9 years ago

The valuation study has calculated celebrities' brand valuation based on their popularity index and the endorsement fee they charge; number of brands they endorse and the ranking depending on social media involvement, as well as opinions of experts from the film and advertising industry. Their age and success of recently launched films are also taken into account.

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Queen.JYO

@Queen.JYO

Explorer

Posted: 9 years ago

Surprised to see Katrina at the bottom and no Sonam?

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Nitu

@BollyPC

Stunner

+ 8

Posted: 9 years ago

Originally posted by: gatheringstorm
Making waves despite no releases...that is my girl👏

Did you even read the article? It's about brand endorsements... That's all Deepika has been doing this year!

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Eggon_Snow

@Eggon_Snow

Sparkler

+ 6

Posted: 9 years ago

Originally posted by: Gauahargeous_N

Did you even read the article? It's about brand endorsements... That's all Deepika has been doing this year!

Whatever makes you sleep better at night, but do read the bolded bit😆

The valuation study has calculated celebrities' brand valuation based on their popularity index and the endorsement fee they charge; number of brands they endorse and the ranking depending on social media involvement, as well as opinions of experts from the film and advertising industry. Their age and success of recently launched films are also taken into account.

Edited by gatheringstorm - 9 years ago