Lost potential in baar baar dekho? - Page 2

Originally posted by: sayma.a.m

@bold- what kind of crass language is that? It's a civilised public forum for God's sake

Originally posted by: coolpixie

Touche! There's barely few movies each year with good content, so the rest have to snatch any benefits they can get from those other factors you listed. I guess that's why they are thinking, that hey, since we have these fun/party songs, why not just promote the movie with that?! and not worry about showcasing the serious script and the story line in the trailer. And it works to a certain extent, at least for the opening profit when the audience first goes to see it, but then the biggest factor jumps in which is WOM, and if you don't have that in your favor then even the movies with greatest superstars fall through. I think that's why all this hype and songs are not that useful to indicate the movie's success in today's time because once you have a negative WOM, you are done for! It wasn't like that in the 2000's so much as it is today.

Originally posted by: dahee

+1

And this movie invited negative WOM by catering to wrong audience. Negative WOM started pouring immediately after FDFS.. even fickle fans canceled their plan to watch the evening shows after seeing negative WOM.

Originally posted by: dahee

+1

And this movie invited negative WOM by catering to wrong audience. Negative WOM started pouring immediately after FDFS.. even fickle fans canceled their plan to watch the evening shows after seeing negative WOM.

Originally posted by: MrsKhan

Who was the audience they were catering to? And who should they have catered to?

I am confused by the poor opening day of the film.

Originally posted by: MrsKhan

Who was the audience they were catering to? And who should they have catered to?

I am confused by the poor opening day of the film.

Originally posted by: dahee

Trailer songs and promos catered to - Those buddhe/tharkis who wanted to watch Kala Chashma in the middle of the movie, not at the end (A k a single screen audience) And the wedding movie lovers (Those who watch HSKD, DDLJ 20 times in theaters)

This was a typical Excel movie.. should have only catered to the audience who like Excel movies or K&S type movies by making a different type of trailer... spotlighting the trailer and promos more than the lively/fun songs.

Morning/noon show occupancy dull bhi hota toh itni damage nahi hota.. jitna cheated audience aur Black Heart Ajay ke reviewers ke negative WOM se hua. Movie single screen audience ke liye nahin banaya gaya toh single screens mein release kyun kiya? Which one looks better? 1200 theaters with 70-80% occupancy? Or 2400 theaters with empty single screens?

Content-wise, this movie had the potential to make 6-8 crore... just like K&S. And it did make 6.5 or 7 ..forgot the actual number. As I said before, some people (fickle audience who follow herd) canceled their plan to catch the evening shows because of negative WOM.

WOM follow this pattern... first few shows WOM positive toh rest will be positive... first few shows WOM negative toh rest negative. As Billa always says... In a thread on BW forum.. all members start saying the same thing what the first 3-4 comments on the thread said.