Move over Hrithik Roshan, Salman Khan's signed a Rs 1000 crore deal with a top channel now!
Says a trade source, "Today, stars are raking in the moolah by signing multi-crore deals with channels willing to pay the price. While Ajay Devgn had signed a deal of '400 crore for 10 films with the same channel, at the time, Salman had signed the same for '500 crore starting with Bodyguard " so he was getting paid '50 crore per film then. Varun Dhawan recently inked a deal with a channel where he gets paid '300 crore for 10 films of his."
Adds the source, "But with Salman's past few releases all being blockbusters " Bajrangi Bhaijaan and Prem Ratan Dhan Payo, for example " channels are willing to pay him triple the amount to air his films and have his presence grace their shows " be it reality shows or sports-based programmes. He recently re-negotiated his earlier contract with the same channel."
The source adds that for Sultan, its producer YRF and the channel may have to re-negotiate a higher amount. "In such cases, if the production house wants to be paid more, it can pay off the channel by giving it a certain amount and then selling the movie rights to the highest bidder as a one-off deal."
Ye Hai Mohabbatein
Mangal Lakshmi
10