Housefull Brand Opening Day Growth

Housefull Brand Opening Day Growth

Saturday 04 June 2016 14.30 IST

Box Office India Trade Network

4

The Housefull brand has seen very similar growth on its opening days. The brand has gone up 25-30% apprx with each of the releases.. Below are the opening day collections of the three Housefull films .

Housefull (2010) - 9.32 crore

Housefull 2 (2012) - 12.13 crore (+30%)

Housefull 3 (2016) - 15.25 crore (+25%)

The initials of the brand have shown good growth as the releases get wider but the real test for Housefull 3 is can it stretch the lifetime business of the brand. This will be a test as Housefull 2 is the second highest grossing comedy film only behind Ready which had Salman Khan coming off a Dabangg.

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