Following Success of BM's Pinga Number, Dilwale Ups Its Marketing Game

Deepika Padukone and Priyanka Chopra stunned everyone with their Pinga performance from their much awaited movie Bajirao Mastani. The ladies swayed to the number like never before, garnering the praise of one and all. Following this success, arch rival Dilwale, which releases on the same day as BM - December 18 - has decided to up their marketing game, mention sources.

A source close to the unit revealed that team Dilwale including Shah Rukh Khan and Kajol, are to work 'overtime'. for the benefit of the film. The source said, "SRK's team is to do an extra time of 3 hours everyday. They will dedicate these three hours strictly for the marketing of Dilwale. The team has begun to sit for meetings every day to discuss various promotional strategies. Shah Rukh sir does not want to leave any stone unturned as far as markerting is concerned. He is especially eager as it is the return of him and Kajol on-screen."

Well, what do you think of this? The competition is certainly getting more fierce as the days pass. Who do you think will emerge the winner this time?