Posted:
So what do you think are the best ideas for Sandhya to complete the first task. Since it has to be zero the impact of that idea has to be huge. My suggestion would be street plays in nook and corner of the Pushkar City by police department combined by other measures.
Street play should show following thing
- Hus-wife happily going in 2 wheeler. Hus doesnt wear helmet. Accident. head injury. Hus dies. Show if helmet was there , their happy story would have continued.
- Signal jumping - Again accident and fatalities. Show if waited at signal people would have been still alive
- Overspeeding- crash landing and wheel chair bound. Ask do you want a life like this
Seat belt wearing- Again how seat belt helps in preventing accident.
With similar ideas street plays can be conducted for people to understand the importance of traffic rules not as rules but needed so that you see another beautiful day. The campaign has to be more " Appreciate Life" than " Obey Traffic Rule"
And for that nothing creates as much impact as a visual street play.
Anupamaa
