Why Deepika Padukone can never compete with Katrina Kaif?
Katrina Kaif might not have had many meaty roles in 2013, but she is still the most sought after heroine of Bollywood.
She is still the queen of endorsements and the most popular face on the small screen.
Katrina is the most desirable actress by most popular brands, be it soft beverage, cosmetic, soap or jewellery.
The leading brands believe that Katrina Kaif's presence in an advertisement increases the sales manifold and hence she is also viewed as a lucky mascot!
H&R Johnson (India) CO0 Sushil Matey said: "The Johnson brand continues to be the most trusted name in the Home Lifestyle category...Johnson's association with Katrina reinforces the very values Katrina stands for, namely, her global image, freshness and contemporariness."
Akira Morikawa, CEO, Line Corporation said: "With the help of our marketing partnership with Katrina Kaif, along with other partnerships with entities in India, we are confident that we can easily surpass 20 million users by the end of the year."
The mere fact that Katrina has endorsed a total of 20 brands in the year 2013, goes on to show that when it comes to product endorsement, Bollywood's lucky mascot at the box office is also a force to be reckoned with.
As if this was not enough, pretty Kat has also made it to the Celebrity 100 list of Forbes, being the only Bollywood actress in the list.
Clearly, the likes of Deepika and Anushka have miles to go before they come anywhere near Katrina!
ARTICLE
http://wonderwoman.intoday.in/story/why-deepika-padukone-cannot-compete-with-katrina-kaif/1/106482.html

12