Varun/TVS-3rd AT-Only 4 VB Fans-Chk Pg133,141,142 - Page 111

Reason Falling TRPs

The reason for the fall in TRPs is because the audience does not understand what this show is about. It is about showing the impact of some of the strongest of emotions ' love, hate, obsession through these characters. The character's other relationships such as Mama 'Bhanja and other acts such as accepting the first man as her husband and then the second etc is irrelevant. The only focus is the impact of these powerful emotions on these 3's lives. If the audience views the show in that context only they would enjoy it. Also the audience need to understand that a TV serial like flowing water, once it has gone you forget about it. You do not remember it. Just accept what is shown in each episode as being correct for the purposes of that episode.

1. We have now told the audience how they must view the show to derive enjoyment

2. We have listened to viewers and have made the women of this show strong ' look at Suman she is worst than TJS and proud of it, look at Reva she is soo strong even God does not punish her, we gave Sugni an education in law and made her a modern girl who calls her husband by his name, Naganya has agreed to sell her husband. See all good strong women. And we will show more!!!

3. We have unleashed our secret weapon. Going forward Adi will be shown shirtless couple of times a week at least and if we can show more - we will after all we are allowed bold scenes in this time slot.

4. We will make sure that TVS never ever ever gets any happiness. Forget happiness he won't even get the food he likes to eat. He deserves it. I mean we gave the guy 2-3 months of positive, happy moments at the beginning and saala majority of the audience ko lai gaya and despite all our efforts in the last 6-7 months majority of the audience uska pichha nahi chodati so instead of watching the show on TV they are watching on computer and reading write ups. Hum usko or uski zindagi itne miserable banayagi ka audience will be put off and automatically accept the young happy couple.So you see all will be all right very soon