Was just thinking how much the change in timeslot has affected NAVYA viewershipðŸ˜
In typical Indian homes the peak period of TV watching is 8-10pm when the family members are all at home and the TV is always ON. It doesn't matter whether people are actually watching what comes in the serial or not, I have observed that people keep the TV on and go about doing their routine work like the ladies running in and out of the kitchen, the husband taking some office calls or reading the newspaper, children come in to the living room once in a while to catch a glimpse of what is going on - so if such a family keep the TV tuned in to Starplus, irrespective of whether they like the serials or not they are helping the TRPs to go up!
At 6pm most of the people are outside, its rare that they are home and watching TV.
I just wish there were other ways to increase TRP. If people watch the recorded serial at a later time also they should have the provision to add to the TRPs. Any other thoughts?
I hope, wish and pray that we are able to get NAVYA back to the old timeslot - lets not give up but keep fighting!!! We Navyians can do it! 😃