This is the reason I avoid watching tv serials. They hardly have any logical or moral values. They repeat the same thing over and over again. MATH was more of a 'fairy-story' or so it seemed to me. From the start the only "same" thing is Ranveer's love for Ishaani. Something that keeps me hooked to the show. But I still want him to change a bit; from a person who cries, he should be the one who doesn't give a damn to the things around him.EK is in show business and MATH is a product. The quality of the product is immaterial for EK as long as it hits the TRP. The irony is people think they are creating a master piece and in turn spoil the very core of same. The same thing has happened with MATH. It could have been a master piece but as long as adv are paying no one cares. EK gets the ads and people like us keep discussing.