KTLK was launched as a show for a discerning audience...it has been one such show till recently...tracks may or may not have appealed but yet, the show has tried to unravel the complexities of human relationships...it has delved into the human psyche to understand a little more about why people behave the way they do...it has had a certain unique flavour that has ensured that it stayed a class apart from the run of the mill crap that is otherwise shown..TRPs are a deciding factor but the fact remains that quality and content alone do not determine TRPs...there are a whole lot of extraneous factors that are involved...to judge a niche product as good or bad based on numbers alone is not a great idea...a niche show needs to be that much more aggressively promoted than a regular one...that has not been happening...
The current trend on the show is disturbing...tracks need to be well thought out before they are launched...knee jerk responses to numbers, abandoning of tracks midway and adopting tracks which do not befit the niche status of the show send very wrong signals to your loyal audience...
This is your show at the end of the day...an audience has the choice to watch it if they like it and abandon it if they don't...and yet, this product has earned a certain goodwill over the last year which ensures that a small miniscule minority still continue to stick to it through thick and thin...this is your core audience...please respect the loyalty of this audience...do not turn them away in your desire to garner more numbers,...this small minority is actually representative of a larger number of similar people outside...try and widen your net and grab as many discerning eyeballs as you can...please allow this show to retain its original flavor,...please respect and love your show as much as a bunch of loyal fans do...we know it is a day job for you at the end of it...but please try and invest it with as much creative passion as it befits!
Thank you.