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Reporters' log: Harry Potter launch
Copies of the latest Harry Potter book
The plot of the new book has been kept firmly under wraps
Fans around the world are finally getting their hands on the sixth Harry Potter book, Harry Potter and the Half-Blood Prince. The latest instalment of the adventures of the boy wizard, by author JK Rowling, went on sale at 0001 BST on Saturday. BBC correspondents are reporting on the atmosphere in London, Edinburgh, Sydney, New York and Delhi, which are among those cities hosting launch parties.
0140 local time (0640 BST) Matthew Davis, BBC News website, Union Square, New York
Pottermania is alive and well in New York, but queues for the latest instalment of the young wizard's adventures look set to go on for hours to come. In bookstores around the city, copies of the Half-Blood Prince are said to be flying off the shelves faster than a hot-wired broomstick. Shortly after midnight the floor of one leading bookshop was a sea of fans craning for a view of the freshly-opened boxes of books. In an effort to avoid a surge towards the tills, staff at Barnes and Noble had handed out more than 1,000 wristbands with numbered spots in the queue.
Rachel Grandi at the Potter launch in Union Square
Potter fan Rachel Grandi is the first to buy the book in Union Square
But the prospect of long waits did not dampen the ardour of those keen to discover the latest twists to the Potter saga at the earliest opportunity. The carnival atmosphere was stoked by Jim Dale - voice of the Potter audio books - who gave a series of entertaining readings. As midnight arrived in store, a woman in an owl costume appeared onstage bearing a freshly-minted batch of books, whereupon Mr Dale read aloud the first words of the Half Blood Prince to rapturous applause. Throughout the afternoon in Times Square, fans had camped out under the feet of tourists and beneath a huge countdown clock that helped build a sense of excitement and anticipation outside the world's largest toy store. Camera crews were on hand to record the rush as the doors of the shop were thrown open, and staff were expecting to push on through until dawn at the tills.
1400 local time (0500 BST) Phil Mercer in Sydney, Australia
It's five hours since the new Harry Potter adventure went on sale and retailers in Australia are reporting a full-blooded day of business so far. "It's been an unusually hectic day," said Christina Metlikovec, from the Dymocks bookshop in Bondi Junction in Sydney.
Potter fan Bea Brabante in Sydney
Bea Brabante started reading the book straight away in Sydney
"People have been so wildly excited when they've come in," she added. Echoing the thoughts of politicians and parents, Mrs Metlikovec said that the Harry Potter phenomenon was not only good for business but for society too. "It has encouraged kids who wouldn't normally pick up a book to suddenly think 'What is this all about?'" she said. "It's done wonders - absolute wonders - for kids' reading." The Sydney Morning Herald is offering 50 free copies of Harry Potter and the Half-Blood Prince. There is, however, a catch. Readers must first complete a giant Harry Potter crossword and then go into a prize draw. For ardent Potter fans, the clues should be a breeze, among them "incantation spoken to defeat a Boggart", "fastest, most technologically-advanced broomstick" and "magical creature that's part horse, part eagle"?
0920 local time (0450 BST) Soutik Biswas, BBC News website, Delhi
Delhi's poky Midland Book shop opened its doors at 0430 on a cloudy, rainy morning as children, mostly accompanied by bleary-eyed parents, arrived to pick up the first copies of the new Harry Potter book.
Harry Potter book stall in Delhi
A kiosk was set up outside Mr Baig's shop to cope with demand
Two years ago when the last Potter book came out, shop owner Afsar Baig opened his shop after eight in the morning. "But this time the craze has reached such a peak that my clients demanded that I opened my shop around the time the book was released worldwide," he says. He wasn't disappointed - within three hours of opening the shop nearly half of the 650 cash-paid advance copies had already been picked up. And people were also streaming in to get a copy of the book. To cope with the rush, Mr Baig put up a modestly-decorated kiosk outside his bookshop to sell the book. "I am so excited. I am going to finish this one today," said Rajiv Dhawan, 13. A woman walked into the store saying: "Now where is this book my children have been waiting for the last two years? Give it to me!" Outside, the Potter launch was the top item on news television. They were reporting queues outside Mumbai bookshops at the crack of dawn, with children togged out in Potter costumes and cutting Potter cakes outside Delhi stores. There was talk of a bookstore in Chennai which has over 2,000 advance cash-paid orders. Booksellers were saying that the nearly 150,000 copies of the first consignment of the new Potter book would be sold out within two weeks. Rowling rules in former Raj country.
2045 local time (0145 BST) Matthew Davis, BBC News website, Union Square, New York
Midnight magic is the theme as New York builds up to the big launch, five hours behind the UK.
Stilt walker in New York bookshop
Entertainers were on hand in New York to keep waiting children occupied
Barnes and Noble's flagship bookstore in Union Square has been transformed into Hogwarts Castle for the evening with stilt-walkers, wandering magicians and fans dressed in uniforms giving each floor a flavour of the books. Television crews are here in force, the cameras are on and punters young and old are in party mood. More than 500 people cram in among the shelves to watch a hastily-edited broadcast of JK Rowling's speech at Edinburgh Castle. The crowd - many wearing round plastic Potter specs are waiting for the voice of the audio books, Jim Dale, to lead the countdown to midnight with a reading from the Half-Blood Prince. Everyone who wants to buy a copy has been given a wristband - yellow for pre-orders, orange for the rest. There are hundreds of yellows, and I am number 338 orange - it could be a long night.
0945 local time (0045 BST) Phil Mercer in Sydney, Australia
"It's better than Christmas morning!" enthused Jan, a mother of two, who braved the winter chill in Sydney to snare one of the first copies of Harry Potter and the Half-Blood Prince. Around Australia queues snaked around bookshops well before the official launch. At 9.01am the doors to the Dymocks store in Bondi Junction in suburban Sydney opened. "I've been waiting for this for two years. I have big, big expectations!" said Lucy Blackwell, a 17-year-old student. There were loud cheers as the sixth instalment of JK Rowling's fantasy adventure finally went on sale. John Watkins, a minister in the New South Wales State government, was on hand to do the official honours. He said that after the terrorist bombings in London, Harry Potter and the Half-Blood Prince would provide some light relief. "At any time Harry Potter been a fantastic thing for kids and parents," Mr Watkins told the crowd. "But when the dark news around the world is impacting on families, it's great to have a celebration of children's imagination, something that's good and positive."
0035 BST Newsround website's Neil Doughty in Edinburgh
At Waterstone's in Edinburgh there was a countdown ahead of the opening and even half an hour after the book went on sale there were still huge queues outside. It really built up within the past hour and there are still a couple of hundred people queuing. Everyone seems really excited about finally getting their hands on the book. There are camera crews everywhere. One lucky nine-year-old girl who had won a competition was chauffeured to the store in a limo and had the honour of opening a special trunk, signalling the book was officially on sale.
0030 BST Newsround website's Steve Goggin in Oxford Street, London
The atmosphere leading up to the launch was electric. There was a big countdown from 10 as Waterstone's prepared to open its doors, then there were sound effects of the Hogwart's Express. Streams of people have been coming into the shop and joining the orderly queue. They pick up their book go to the cash desk, where there are loads of staff. After they have paid, each gets their book stamped with the words: "I was one of the first people to buy the book."
2325 BST Newsround website's Steve Goggin in Oxford Street, London
The atmosphere outside Waterstone's has gone crazy, fans are completely blocking the pavement outside the shop as they wait to go in. There are people doing the "Mexican wave" up and down the queue and buses and cars are beeping their horns as they go past, which makes everyone scream. There is just so much noise. As well as fans there are also lots of media people, filming and interviewing those in the line. The shop has now closed to normal customers and there is a big red curtain up over the window and a giant book cover over the door. The queue now goes all the way down New Bond Street, which is quite a way from the actual shop. They won't be experiencing quite the atmosphere all the way back there but some have brought their deckchairs and flasks for the wait. Waterstone's expects to stay open until at least 0300 to satisfy demand for Harry Potter and the Half-Blood Prince.
2100 BST Newsround website's Neil Doughty in Edinburgh
We have been walking around the bookshops of Edinburgh to gauge the appetite for the new Harry Potter in the build up to the launch. So far it is much lower key than in London, with only a few people queuing outside shops. We bumped into some little girls dressed up as Harrys and Hermiones on their way to the castle for the launch. We have also seen the horses being groomed and carriages being prepared for the launch which will take the competition winners to Edinburgh castle. Ottakar's bookstore is holding a party for about 100 children, inviting them into the shop for a few hours before the book goes on sale.
2025 BST Newsround's Steve Goggin and Rebecca Lumb in Oxford Street, London
One group of teenage girls has been queuing outside Waterstone's since 0630. The very first person in the queue was at the head of the line for the release of the last book. Waterstone's says there are a lot more people queuing this year than last time. There is lots of entertainment laid on to keep everyone happy, and staff handing out drinks because it has been so hot. There is a really fun atmosphere for the kids. Some of them have even said they are having such a good time they are not in such a hurry to get their hands on the book. There are lots of people dressed up as Harry Potter or Hogwart's witches and wizards. The shop has got barriers up keeping everyone in line - it is still open to normal customers - and the queues are snaking around the streets.

There are people walking up and down dressed as characters from the book, including a great Moaning Myrtle moaning about having to queue.


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Posted: 20 years ago
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Harry Potter weaves his magic once again, bags 1.4-m advance orders Sign in

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NEW YORK: Amazon.com said the sixth Harry Potter book, due to be released later this week, has already broken records to become the online retailer's best new product release ever. In a press release on Tuesday, Amazon said it has received 1.4m advance orders on its global web sites for 'Harry Potter and the Half-Blood Prince', which is scheduled to be released on Saturday, overtaking the 1.3m pre-orders for 'Harry Potter and the Order of the Phoenix', the previous book in the series.

The release of the Potter book is one of the largest events of the year for retailers, as the popular series has a huge fan following and usually attracts large sales. Scholastic, the US publisher of the Potter series, is printing and shipping 10.8m copies of the latest book.

US online bookseller Alibris has launched a special offer to buy used copies of the new Potter book for $5 as it seeks to meet demand for the most eagerly awaited book of the year. More than 10m copies of British author JK Rowling's sixth book are ready for sale in the US alone. Alibris, which buys used books from libraries and bookstores, is targeting parents whose children pressure them into buying more than one copy of the book so that all siblings can read it on the day of launch.

Alibris has posted a notice on its web site offering to buy used copies for $5 and to pay the postage. CEO Marty Manley said it was the first time the company had appealed directly to readers in this way.

"I have two boys, a 9-year-old and a 13-year-old, and I'm sure I'm going to be buying two books so I'm going to end up with one extra," he said.

"It's a test," Manley said. "With this book it wouldn't take a very large share of the primary market to get the secondary market going," he said, adding that by the time Alibris pays around $4 for shipping, his total outlay is $9.
Manley said the sale price would be determined by demand but would clearly be lower than the cheapest online offers for new copies.

Amazon.com is offering the book at $17.99, a steep discount from the cover price of $29.99. Amazon said on Tuesday the sixth book in the series had set a record as its largest new product release ever.

Major US bookseller Barnes & Noble said earlier this week its pre-orders had topped 1m.

Alibris said the offer expires on September 15 and was limited to the US hardcover edition.

The company invites readers to print free shipping labels from its Web site.
Parents hoping to return excess copies should be careful to stop their children fighting over the books - only copies in "very good condition" will be accepted.
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Posted: 20 years ago
Harry Potter and the price war
By Jesse Noyes
Saturday, July 16, 2005 - Updated:
12:25 AM EST

Powerful forces are colliding. And once again, Harry Potter is in the middle.
''Harry Potter and the Half-Blood Prince,'' the sixth installment of J.K. Rowling's popular children's book series, is on sale today - and an online price war is already raging between Amazon.com and retail giant Wal-Mart.
Wal-Mart.com is offering the novel for $16.66, 45 percent off of the book's $29.99 list price.
Amazon.com, Barnes & Noble Inc. and Borders Group Inc. are offering a discounted price of $17.99.
The Harry Potter series - which follows the adventures of young wizard Harry Potter - has become a blockbuster for book retailers.
The new title is poised to beat the previous installment's massive sales figures.
''To date, this has been the most popular title on our site,'' Wal-Mart.com spokeswoman Amy Colella said.
She declined to give specifics, but said pre-orders for the new book are ''five times higher than the previous release.''
Amazon.com had taken in more than 1.4 million orders for the book as of Tuesday - the Web site's biggest new-product release ever.
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Posted: 20 years ago
'Harry Potter' Brings Magic to E-commerce Muggles
By
Sean Michael Kerner
You don't have to graduate from Hogwarts to be a wizard. Modern e-commerce "magic" is helping to bring the latest Harry Potter book to muggles (non-wizards) of all ages. Magic is something most often thought of in fictional terms. Though, for the publishers and book sellers, selling the latest Harry Potter book, "Harry Potter and the Half-Blood Prince," the book itself has been magical in terms of demand, pre-sales and the e-commerce technology used to bring it all together. As of July 15th, Amazon.com's Harry Potter Meter reported that over 900,000 copies of the latest Harry Potter tome had been pre-sold through the site. According to an Amazon press release, over 1.4 million copies had been ordered worldwide over its global sites from the beginning of the week. The sales rank the book as Amazon's largest new product release ever. The previous Amazon record was held by the "Half-Blood Prince" predecessor, "Harry Potter and the Order of the Phoenix," which had more than 1.3 million pre-orders for its June 21st, 2003 release. Perhaps even more impressive are the figures from Potter's American publishers, Scholastic Inc., which announced earlier this month that it was shipping 10.8 million copies of the book. IBM is claiming a piece of the magic too, via its WebSphere applications, helping to meet the publisher's need to ramp up for the launch of the latest in the Harry Potter series. "It was probably around one year to a year and a half ago that Scholastic actually came to us and decided to put up a new site on our software and migrate from the existing software that they had," said Craig Stevenson, manager of strategy and planning for e-commerce and multi-channel retailing at IBM. "I can't comment on what was the imperative for them to do that, but it definitely was something where they did migrate from a competitive software product to our product." The current hyper-demand for the Harry Potter books, and the increasing numbers of consumers who pre-order books online, have led retailers to rethink their online requirements in order to meet expectations. Stevenson explained that in the past a book distributor like Scholastic would have just put up a Website. That was about it. "I would assume that in the past they didn't assume that they'd be getting thousands and thousands of hits on their Website for pre-orders of Harry Potter," Stevenson said. "Books such as Harry Potter have made retailers like Scholastic basically say they should put up a site that is robust and scalable." Stevenson explained that the intense demand created by thousands of pre-orders, all at the same time, means that retailers must have the necessary infrastructure in order to scale up fast. Enter WebSphere's Commerce and Applications Server combination, built with scaling in mind. IBM's Websphere Commerce is actually built on top of IBM's Websphere application server, the engine that runs the Website. Websphere Application Server is among the leading Java application servers in the market today. Among the other challenges cited by Stevenson for modern ecommerce retailers is the need for customers to be able to quickly navigate to what they want and be able to quickly buy what they want. The ability to actually find the retailer online through Search Engine Optimization (SEO) was also noted as a challenge, which is something IBM is planning to help users within the next version of WebSphere Commerce, set to be released in the coming weeks. Although Harry Potter's U.S. publisher is an IBM WebSphere customer, the largest online bookstore, Amazon.com, is not. Amazon has its own proprietary system that recently won a patent for how it shows customers contextual information. US Patent 6,917,922, "Contextual presentation of information about related orders during browsing of an electronic catalog," was awarded to Amazon founder Jeff Bezos on July 12th. "An online store system, which may be implemented as a Web site or another type of interactive system, presents context-sensitive information to customers about their prior orders during browsing of an electronic catalog of products," the USPTO abstract states. "In one embodiment, when a customer accesses a detail page for a particular product, the detail page is supplemented with information, such as status information, about a related order placed by the customer." Stevenson is not worried about Amazon's patent. "From a competitive point of view, Amazon does things in a certain way that are beneficial, but not necessarily beneficial for other retailers," Stevenson said. He added that within Websphere Commerce IBM has patents that apply to the way that IBM does things. In Stevenson's view, IBM's Websphere customers don't want or need Amazon's type of contextual system. "They have a contextual engine that recommends books based on affinity groups," Stevenson explained. The contextual engine works such that it recommends products based on what others with similar searches have bought.

"It doesn't really bother us too much as most of our customers don't really use that type of technology," Stevenson said. "Most of our online retailers want to provide a cross sell or an up sell based on a specific business role such as product availability or promotions."

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Records set to tumble as Harry Potter goes on sale
(Reuters)

16 July 2005
SYDNEY/LONDON - Witching hour passed and Harry Potter fans poured into bookshops around the world on Saturday, snatching up copies of the latest instalment in the series that promises to be the fastest-selling book in history.

Ending months of hype, and elaborate measures to prevent details of the boy wizard's latest adventures leaking out, "Harry Potter and the Half-Blood Prince" hit the shelves at one minute past midnight London time.

Children from around the world descended on the Scottish city of Edinburgh, where Potter author J.K. Rowling read from the latest book the moment the deadline passed.

"I am excited," she said on her way into a dramatically lit Edinburgh Castle. "You get a lot of answers in this book."

On Sunday, 70 aspiring cub reporters representing international newspapers and broadcasters will hold a press conference with Rowling.

In Australia, thousands of "Pottermaniacs", some carrying live snakes, besieged bookstores in the outback, in the country's snowfields and along its beaches.

Before dawn on Saturday morning in Sydney more than 1,000 fans boarded a special train called the Gleewarts Express, which took them to a secret location outside the city where they received their copies.

Dressed as their favourite characters, fans poured over their copies in a cold and eerie country mist.

Kate Suthers flew out from Britain to take the train.

"I did it three years ago and it was fantastic," said Suthers.

Minutes after its release in Sydney's central business district, non-magic "muggles" and wizards, young and old, scurried down empty streets clutching their precious books.

Some dressed as witches, caps flapping, stood reading as they waited for a bus. Others did not even get out of the bookstore.

"There are so many unanswered questions," said Elizabeth Mackay, 15, as she read the first few pages inside a shop. "Its so exciting, something has happened, a bridge has collapsed."

London queues

In Britain, thousands of parents and children queued outside bookshops.

"Every book just gets bigger and bigger," said David Roche of Waterstone's book retailer in central London.

A Portuguese girl called Carlotta was the first in the chain's flagship store to buy the new book.

"She comes from Portugal, a long way on a broomstick for a young lady," said an actor resembling Albus Dumbledore, the fictional headmaster of Hogwarts school of magic in the books.

Staggering sales forecasts explain why so much time and effort has gone into promoting the sixth and penultimate book in the Harry Potter series, and into protecting its contents.

Waterstone's predicts over 10 million copies of the book will be sold worldwide in 24 hours. Global sales of the first five books in the series have topped 270 million and the three Harry Potter movies to date have grossed more than $2.5 billion.

With sales of the latest edition set to run into tens of millions, when a handful of copies were sold before the deadline in Canada, purchasers were ordered not to disclose its contents, and, according to media reports, even not to read it.

A website offering what it claimed was an electronic version of the book was closed down, and two British men were charged last month after allegedly trying to sell a stolen copy of the Harry Potter book to a tabloid newspaper.

Rowling thought up the Harry Potter character in 1990. The adventures of Harry and his friends at Hogwarts School of Wizardry and Witchcraft have won over a new generation of young readers.

They have also made Rowling the richest woman in the United Kingdom, with a personal fortune estimated in 2004 at $1 billion.


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Posted: 20 years ago
New Harry Potter 4 Trailer at Comic-Con
Source: Blake Wright
July 15, 2005


Harry Potter and the Goblet of Fire
Director Mike Newell sent a taped message and an exclusive new look at the latest Harry Potter film – Harry Potter and the Goblet of Fire – to the San Diego Comic Con. Newell joked in his message that things are getting darker more serious for Harry and company this time out citing new challenges like the Tri-Wizard Tournament, old villains like Lord Voldemort and Harry facing something he had yet to face in his three previous years at Hogwarts – feelings for girls.

The Comic-Con exclusive trailer opens with a nightshot of Hogwarts and talk of the pending tournament where other schools will be invited to participate. Clips shown included unfinished CGI on a carriage-like vehicle and some creatures and also offered the first shots of the new teacher for dark arts, Mad Eye Moody. One scene included was Harry's talk with a put-out Ron about how he did not submit his name for the tournament, but he was chosen anyway. There was also a shot of the big dance, with Harry, Ron and Hermione all spiffed up. Dragons, mermaids and a dash of Hagrid rounded out the exclusive look.

Harry Potter and the Goblet of Fire is scheduled for a November 18 release.
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.K. Rowling promises answers in the book

Faster than a turbo-powered broomstick, it's time for Harry Potter to fly off the shelves.

LONDON (AP): Faster than a turbo-powered broomstick, it's time for Harry Potter to fly off the shelves. Bookstores across Britain flung open their doors at a minute past midnight today (4.31 a.m. IST) to admit hordes of would-be witches, warlocks and ordinary muggles - Potter-speak for non-magical humans - eager to get their hands on Harry Potter and the Half-Blood Prince, the latest volume of the boy wizard's adventures. Shops as far afield as Singapore and Australia put the book on sale at the same time.In Edinburgh, Scotland, author J K Rowling emerged from behind a secret panel inside the city's medieval castle to read an excerpt from the sixth chapter to a spellbound group of 70 children from around the world.

"You get a lot of answers in this book," Rowling said as she arrived at the castle. "I can't wait for everyone to read it."

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Comic-Con 2005: Harry Potter and the Goblet of Fire Trailer Impressions
A darker, more action-focused trailer wows Comic-Con.
July 15, 2005 - Comic-Con attendees burst into applause when the familiar silver Warner Brothers logo and Harry Potter lightning bolt logo blasted onto the screens. The clip was set up by the Director Mike Newell, who in his thick and lovely British accent talked about the challenges Harry faced this time out, including his most formidable one yet: girls.

The trailer opened with establishing shots of Hogwarts castle and the announcement of the Tri-Wizard Tournament was now underway. An older looking Harry with teenagery hair and more adult features was put through the paces. He comes face to face with a fierce looking dragon known as a Hungarian Horntail, dances with a (GASP!) girl, and even has a fight with Ron. The trailer also featured Mad Eye Moody, Hagrid, and an assortment of unfinished flying creatures that we couldn't place.

The overall effect of the trailer was of a much darker, more action-focused Harry Potter film. The effects also looked to be on a much grander, "stakes is high" intensity and we rarely saw Ron, Hermione, and Harry together, suggesting that they may start finding their own adventures.

Set to open November 18, 2005, Harry Potter and the Goblet of Fire is the fourth Potter film.
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Harry Potter magic sweeps India
Saturday July 16 2005 14:53 IST

IANS

NEW DELHI: Hundreds of children and adults alike rushed almost at daybreak on Saturday as bookstores opened at 6.30 a.m. to meet an unprecedented demand for the new Harry Potter and make it a simultaneous release matching British time.

People stood in queues to grab the first copies of the book that outlines the latest, and penultimate, adventure of the bespectacled boy wizard in "Harry Potter And The Half-Blood Prince" by J.K. Rowling.

"I couldn't sleep last night," said six-year-old Sameer Nanda as he stood outside a south Delhi bookstore, clutching his copy of the hugely hyped book.

"I kept thinking what I will read in this, and who will die," said Nanda.

Rowling had announced that a major character would die in the latest instalment of the mega series that has changed the face of children's literature around the world, fuelling endless speculation on which character it might be.

The final bet has more or less been settled for Albus Dumbledore, the headmaster of Hogwarts, the school of wizardry that Harry attends.

For days before the release, there was unprecedented secrecy around the book and even a shootout when thieves tried to sell a copy to a British journalist.

All this, along with the unprecedented fan following even among adults, made the book a bestseller even before release.

"I was one of the first to reach the bookstores this morning," said 29-year-old Richa Sharma, who drove to Delhi from Faridabad on the outskirts of the capital, to get her hands on the book.

"The great thing about Harry Potter is that along with all the kids, adults like me are also really interested in it.

"We got hooked some years ago when the first one came in and since then, many of us have been faithful followers."

According to Penguin, which is distributing the book in India, pre-orders amounted 137,000 copies and they expected to sell another 100,000 on the first day itself.

Penguin estimates that around 45-50 percent of the sales happen on the day of the release because of all the hype surrounding the book.

On the year of its release, a Harry Potter accounts for around 15 percent of Penguin India's annual sales.

Penguin sources said more than 2,000 copies of the book had been sold in the first couple of hours after the release in all major cities.

Little wonder then that bookshops are going all out to promote the book. "We are organising magic shows, painting competitions, tattoo shows in all our 20 stores across the country," said Priya Jaggi, marketing head of Book Caf.

"Those who will buy Harry Potter from the store will get a one-year membership card that will enable them to have discounts on any book for one year from now," Jaggi told IANS.

In Delhi, Book Cafe expected to sell more than 1,000 books on the first day.

At Crossword, another leading bookstore, there would be story telling and book reading sessions, said CEO R. Sriram.

"We are also distributing a favourite tattoo of Harry to children in our stores across India. From today onwards there are a number of fun shows lined up for our customers for the rest of the month," said Sriram, who expected to sell 5,000 copies of Potter on day one.

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Harry Potter fans' wait finally over

Before Saturday's release of the new Harry Potter book, sales of had already reached around 275 million with the story translated into 62 languages.

Spellbound fans couldn't get their hands on the sixth potter performance soon enough. They flew from stores throughout the country faster than the firebolt.

One of the first copies of the book travelled by fire engine straight to the Onehunga library in Auckland where a 24 hour reading was underway by 11.02 am.

The Half Blood Prince is another big read, although its 200 pages shorter than the Order of the Phoenix.

Without giving away too much the story features death, love and even snogging. In fact some pages read like a teen soap, which doesn't seem to faze the fans.

Who's dead? Who's the half blood prince? Who'll be caught snogging? The big questions are much closer to being answered as across New Zealand and the world thousands of Harry Potter fans get stuck into their favourite read.

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6 months ago

⚯ ͛ Harry Potter Forum Banner Contest 2025 | Voting open ⚯ ͛ ⚯ ͛ Harry Potter Forum Banner Contest 2025 | Voting open ⚯ ͛

Hello Potterheads! Welcome to the Harry Potter Forum Banner Contest Voting thread. Before you jump in, please do read the rules. • Y ou can vote...

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Posted by: Quantum-Dot

6 months ago

⚯ ͛ Harry Potter Forum Banner Contest 2025 | Results ⚯ ͛

Hello all, Welcome to the Harry Potter Forum Banner Contest Winner Announcement thread. First of all, thank you to everyone who participated....

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Harry Potter Thumbnail

Posted by: Quantum-Dot

7 months ago

⚡ Introducing the Team Feature in the Harry Potter Forum! ⚡ ⚡ Introducing the Team Feature in the Harry Potter Forum! ⚡

Hello Potterheads! ✨ We are thrilled to introduce the Team feature in our forum, where you can now join a team that resonates with your love for...

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