Originally posted by: PrincessAshVik
Sony needs to up their marketing game really badly!
Their shows are a lot better than the likes of SP, Colors and Zee.
Also I think the channel is not in all regions where trp is counted... Not too sure about it. Read about something of the kind a few years ago might have misunderstood it...
Regarding EDKV it's just unfortunate:(
I think it's because Sony is paid channel.. Even in metro cities some cable operators didn't have Sony channel in their packages.. My friend lives in hyderabad when I went to her home surprised she is not getting Sony tv.. She also watches edkv we both watched in YouTube.. My parents live in village but I have dish TV.. So I get subscribed all Hindi channels.. So I get all HD and normal.. My parents won't watch Hindi.. Just for me I subscribed all channels when ipkknd aired.. I stay in hostel.. Just subscribed to watch when I am at home.. Now i live in Australia.. Still continuing the subscription.. No one watch in my family except me
Even Zee and starplus and colors even r paid.. But they had major audiences I guess.. So cable operators willl pay because of demanding..
Rural areas trps for Sony won't even count.. They always will be less because of lesser audience..
Sony is surviving with urban trps
Even edkv and krpkab started with same trp.. Maintain that for long.. Edkv experiment decreased trps.. Krpkab romance increased trp.. But with the amount of promotion they will have to get trp above 1..
Previously trps only consider in urban limited to 10 k houses.. That to Some major cities..
Past 1 yr they changed it.. They r considering 1 lac houses and that too r in rural abd urban combined.. So that affected Sony trps majorily
After bade ache late hain..Sony never promoted any serial r they didn't aired serials in some time spots.. People may forget Sony also
That's not Case with star r Zee.. They continuously run shows.. So that's major reason for trps
Now Sony ended edkv.. 10 pm slot will ve empty na.. So if they air new show also who knows? Already people move to star, Zee,colors shows
I think with krpkab and edkv they got that lost charm.. With Kapil shrama show it reached to another level.. So now they r promoting behad
But with out promoting edkv maintained that trp.. 0.4...Sony did a major mistake by pulling off edkv
Krpkab marriage promoted that much but week trp 0.6... Maha episode trp 0.8 means some edkv viewers watched it..
They will realize it soon