Originally posted by: AamirKingKhan
first of all. they are two biggest films by cooperate booking only. also they were non holiday films that only worked because of SRK's hiatus from bollywood and Atlee.
secondly. Tiger 3 is a solo festival release. it has to earn more then all. 600cr minimum. 700cr should be target. anything less is humoungus failure. 
Bhai ko kisne mana kiya tha corporate booking karne se, it's a genius move on SRK'S part mere hisab esp when films of big stars like Aamir, HR were bombing without a trace....
Initial advance and opening creates a FOMO hysteria which ensures long legs at the bo....but Salman doesn't give a damn and it shows, abhi bhi Bhanje bhatijon ki film Tiger 3 se zyada promote kar rahe hain
I don't think apne khud ke show BB tak mein promotion kiya hai
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