'Dum Laga Ke Haisha' to have platform release - Page 2

I liked songs and trailor , i wanna watch but if it is platform release i dont think it will release here

Originally posted by: .krackjack.

70s? 🤣 At that point ...there used to be A centres and B centres...the movie used to release in cities, headquarters at one date and in smaller towns after a month. That's way too weird for today's time...ab toh pirated dvds will be circulated. 😆

@Nikki: So 20 years later, there will be threads asking..."What's so great about this crap and cheesfest DLH? Why is it a classic? 😆

Is this term "Platform release" a new way of saying "We have no marketing budget"?😆

Arey no! I was simply kidding(and awfully exaggerating) , because you gave an example of a blockbuster. That's it ! 😆

I'll be surprised even if this movie breaks-even. Not expecting it to do well at the box office. Hardly anybody knows about this movie. Even in the forum...people don't know about it. 😆

This movie could be a dark horse. If not they can save on distribution costs.

Finally...found this thread!

@touch_of_ponk : You made fun of me when I said DLH is a classic in making...but let me tell you mate, one of my friends is eagerly waiting for this movie. 😈 He says the Golden 90s days of Kumar Sanu are back. People are waiting for it. Brace yourselves. 😛

Originally posted by: .krackjack.

Finally...found this thread!

@touch_of_ponk : You made fun of me when I said DLH is a classic in making...but let me tell you mate, one of my friends is eagerly waiting for this movie. 😈 He says the Golden 90s days of Kumar Sanu are back. People are waiting for it. Brace yourselves. 😛

i hope the platform release style works
the same kind of promotions, fight for screens
and fight for release dates for big and small films
reaching an unbearable point.
this way the pressure will be less
and smaller films can look beyond the regular process.
especially films like dum lgake haisha which doesnt have any male or female star.
if this works out the YRF can make more smaller films
with fresh talent and newbies something they tried with Y-films.