Posted:
Daughter and Dad Duo 'Anil Kapoor and Sonam Kapoor' come together for a commercial
By Sonal Chawla, 28 July, 2009
Anil Kapoor and daughter Sonam will be seen in front of the camera for the first time for a luxury pen brand's advertisement.
A source reveals, "Anil Kapoor is endorsing a brand for the first time. He was made several offers during his career but never really bit the bait, because he wasn't ever interested. With Sonam getting several offers (with dad in tow) the duo have finally signed on with a luxury pen brand for a whopping amount." It is learnt that the ad will be shot in Mumbai on July 29. This will be Sonam Kapoor's second endorsement.
The source continues, "Anil Kapoor has always refused to sell himself as a commodity. He was one of the few actors who refrained from doing ads despite fantastic offers. He prefers to be remembered for the characters he played in his films and not for endorsing a particular brand. But Anil has changed his principles for the sake of his daughter."
"The brand endorsed by this father-daughter duo, will definitely have an added advantage of targeting different generation and age groups. So no doubt the brand, endorsed by them, will definitely stand to benefit", adds the source.
A source close to Sonam confirms, "This is the first time one will see the father-daughter on screen. Anil is glad to make his debut in the ad industry with his daughter."
Sonam and Anil remained unavailable for the comment.
http://www.filmicafe.com/news11530.html
By Sonal Chawla, 28 July, 2009
Anil Kapoor and daughter Sonam will be seen in front of the camera for the first time for a luxury pen brand's advertisement.
A source reveals, "Anil Kapoor is endorsing a brand for the first time. He was made several offers during his career but never really bit the bait, because he wasn't ever interested. With Sonam getting several offers (with dad in tow) the duo have finally signed on with a luxury pen brand for a whopping amount." It is learnt that the ad will be shot in Mumbai on July 29. This will be Sonam Kapoor's second endorsement.
The source continues, "Anil Kapoor has always refused to sell himself as a commodity. He was one of the few actors who refrained from doing ads despite fantastic offers. He prefers to be remembered for the characters he played in his films and not for endorsing a particular brand. But Anil has changed his principles for the sake of his daughter."
"The brand endorsed by this father-daughter duo, will definitely have an added advantage of targeting different generation and age groups. So no doubt the brand, endorsed by them, will definitely stand to benefit", adds the source.
A source close to Sonam confirms, "This is the first time one will see the father-daughter on screen. Anil is glad to make his debut in the ad industry with his daughter."
Sonam and Anil remained unavailable for the comment.
http://www.filmicafe.com/news11530.html
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