Although they are different viewpoints, agree to you both.
There are some key points here:
1. Finite series v/s infinite series
2. Commercials/finances
3. Viewing pattern
4. Audience maturity over time
A channel would have about 8 (arbitrary number, could vary) shows which are repeated covering 24 hours and global time zones.
Let us try to comprehend:
1.) When did the trend of timeless (infinite series) daily soaps start?
2.) What drove this change?
I agree the reason shows such as Saans, Kora Kaagaz, Saara Akash worked because they were finite series, stuck to the plot and had a logical conclusion.
In terms of audience maturity, i have a slightly different opinion. The audience is not tested enough to give author-backed content. It is the same audience that accepted subjects such as: a woman walking out of a troubled marriage, single parenting, etc. and gave a fair, unbiased viewpoint unlike today where there is a need to paint every character as black or white. Subtlety has given way to high decibel, high voltage drama. This certainly cannot be attributed to changing times, can it?
The change in viewing pattern with the advent of OTT, is a testimony of it.
I understand that the stakes of creating, making and running such shows is a huge commercial risk and the stakes have inflated with time.
It is like a chicken-n-egg situation. Does the audience control what is shown or the audience is served with?